Maximize Your Social With Neal Schaffer

My firsthand experience of blogging on LinkedIn - and why and how you can leverage the power of the LinkedIn publishing platform.Key Highlights[01:41] How Are We Going to Use LinkedIn Platform[02:04] LinkedIn's Special Audience[03:33] Give Your LinkedIn Publishing Post Some TLC[06:02] LinkedIn Send You Lots of Traffic[06:31] Treat Your LinkedIn Homepage As Your Website[07:37] LinkedIn is About Quality[07:58] How to Get Access to LinkedIn Publishing PlatformNotable QuotesI'm sure you all are as well, even though it's not always possible, of really sending the right message to the right audience. And LinkedIn really is a special audience.I realized that, you know, the LinkedIn publishing platform is not worthy of a status update. It is worthy of something deeper. So it's my belief that if you give your LinkedIn publishing posts, a little bit of TLC, and this goes beyond just you know, publishing content, whether it's unique content, or duplicate content, of giving it a little bit of TLC