Maximize Your Social With Neal Schaffer

Neal provides advice to hotels - which is equally applicable to any brick-and-mortar establishment - on creating photographable memories to help your customers promote your presence in social media. Key Highlights[02:30] What Else You Could Do to Increase Engagement?[03:44] Why Reviews for Hotels Are Still Critical?[04:26] Why Visual Aspect is Successful for Hotels[05:13] The Missed Opportunity[06:32] Leveraging Images Shared on Social Medi[06:44] Create A Photographic Memory [08:02] Recognize People Sharing Their Experiences in Your HotelNotable QuotesYou know, I think hotels, obviously, from a marketing perspective, have a few things that they can do if they are affiliated with a certain brand. Obviously, they have a branded websites, where it is a search engine where they can be found if someone is looking for a hotel of that brand and a certain city. So that sort of passive traffic.This leads to my point, which is for hotels, I believe to be successful and social. It comes down to often that visual aspect