Maximize Your Social With Neal Schaffer

As Instagram continues to gain in popularity, many haven't started to leverage the opportunities that Instagram provides businesses. Neal introduces his own story of the why and how he is transitioning to use Instagram as a more integral part of his social media marketing - and why you should as well.Key Highlights[01:35] The Rise of Visual Social Media Marketing[02:19] Where Does Instagram Fall?[03:19] Brands That Do Well On Instagram[04:31] How To Use Instagram?[06:32] My Issues With People Who Are Just Posting Quotes All the Time[07:54] Authenticity in Instagram[09:22] Tools for Utilizing Instagram[11:38] Social Media Productivity[12:38] Taking the Step Above Beyond Brand Awareness[14:03] Retain Authenticity with InstagramNotable QuotesWith the ability to photo tag, I immediately thought of Instagram as really, if you're a brick and mortar that might be the second best place you want to be after Facebook.I'm all about trying to contribute original value to social media. So you know, there&ap