Maximize Your Social With Neal Schaffer

Today on the podcast, Neal is sharing an interview he did at the Social Tools Summit in San Francisco with Chad McCaffrey and Daniel Hebert of PostBeyond. Listen in as they talk all about employee advocacy. This episode is full of great reminders for any company thinking about establishing an employee advocacy program, reasons to start one, and tips to help convince your team or executives internally as to why it’s time to try it.Key Highlights[00:44] Introduction of Podcast Guest, Chad McCaffrey and Daniel Hebert[01:45] How SHould Company View Employee Advocacy Now?[02:43] What To Do Next After Launching Employee Advocacy Program[05:23] Relevance of Content in Employee Advocacy Program[07:16] Internal Involvement Needed For Successful Employee Advocacy Campaigns[09:13] Engagement With HR Professionals[11:05] What To Teach Employees To Think About Employee Advocacy[12:35] Use Content To Fuel Relationships[14:58] The Business Value of Employee Advocacy[20:06] Final Thoughts[20:45] Connect With Post BeyondNotab