Maximize Your Social With Neal Schaffer

Happy new year and welcome to the first solo episode of 2016. I've been thinking a lot about skills of the best social media marketers, and what I should be focusing on this year. The answer is focus: social media marketers wear lots of hats, and the only way to maintain a strategic approach is the ability to focus and keep on track. Listen in to hear how I keep focused, and why focusing on your business objective is crucial to your success.Key Highlights[02:19] Focus, Focus, Focus![03:41] Create More Vidoe Content[04:10] The Way I Focus[05:22] "Big Content"[05:57] "Other Content"[06:18] Optimizing My Tools[06:54] Idea Of Monetizing[09:03] You Need A Product Or Service[09:53] Becoming An Influencer Or Brand Advocate[11:55] Influencer Platforms Examples[13:29] Launch New Brand[15:36] Social Media Is About Having An Objective[16:46] Performing Audits On Your Social MediaNotable QuotesAs social media marketer, we wear a lot of hats, right? Whether it's content creation, engagement,