Maximize Your Social With Neal Schaffer

Today’s show is about something I'm very passionate about both for my clients and for my own brand: taking social media seriously. Social is becoming a bigger part for businesses large and small, and they are spending more and more resources on it, but it’s important to take it seriously and look at what you’re getting out of it. Putting processes in place can help you streamline your social media program and examine what is the best strategy for your business, which will in turn provide more ROI.Key Highlights[01:25] Take Social Media Seriously[03:36] Think About Your Processes And Protect Them[05:19] Find The Right Time For You[05:32] Re-read Maximize Your Social[07:14] Improving Your SEO[07:58] Re-doing Your Approach To Email[08:35] 2 Ways Of Looking At The Actual Social Networks[09:31] Look At Your Role Models[11:09] Look At Your Facebook Insights[11:47] Working on Pinterest[14:29] My Snapchat Presence[14:51] Own Your Hashtag[15:11] Loom At The Resource Part[15:50] 4 Ways To Scale[16:22] Leverage You