Maximize Your Social With Neal Schaffer

How fresh is your content? Content is the currency of social and digital media, yet what type of content in what content medium do you publish in what outlet or social media website? Join Neal for an insightful look into why content has an expiration date and what you can do to get the best ROI from your content.Key Highlights[03:47] Content As Currency of Social Media[05:40] Content Marketing Bridges Gap[08:11] It's About Engaging[10:18] Engagement Content[11:54] Written Content[13:04] How I Began My Blog[16:47] Figuring Out Your Best Brand[17:30] Moving To NealSchaffer.com[19:22] What I Do With My Old Blog Posts[20:17] Ways Of Devaluing Your Site[21:56] Ideal Content Types[23:49] News Value On Twitter And LinkedIn[24:11] SEO Audit ToolsNotable QuotesContent is the currency of digital media. Without content, you really have no presence on the Internet.And the idea about content marketing is you're trying to bridge that gap between the content that you want to publish to promote your own products an