Maximize Your Social With Neal Schaffer

I recently keynoted social media enterprise platform company Falcon.io's Spark conference in Copenhagen, Denmark on the topic of influencer marketing. I had a chance to meet with their founder and CEO, Ulrik Bo Larsen, at the event and get his perspective on all things social media marketing. Listen in for his advice.Key Highlights [00:48] Introduction of Podcast Guest, Ulrik Bo Larsen[02:27] Successful Things Jay See That Brands Do In Social and Digital These Days[05:03] Falcon.io's Core Message of Marketing[05:46] The Areas Where Marketers Need To Improve On[09:01] Big Things That Marketers Miss Out Of[11:13] Bringing The Content Team Together[16:26] The Focal Points Marketers Should Focus On[17:28] Three Centers Of GravityNotable QuotesA lot of these great things that people want to achieve on these channels, which is often starts with a marketing message, you want to want to get a specific message out, you want to set on specific product, you want to create a rareness around a brand, a lot of th