Maximize Your Social With Neal Schaffer

Customer Experience Marketing: Why You Must Embrace It to Stand Out as a Business [Dan Gingiss Interview]

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Synopsis

Customer experience marketing. It's a buzzword that a lot of people throw out, but what exactly does it mean, how important is it to you business today, and what are the first steps you can take to implementing customer experience marketing the right way?I could not think of a better person than friend and customer experience marketing expert Dan Gingiss to have on my podcast to answer these questions and more for my listeners.As Dan explains, customer experience marketing is a vital aspect to both your online and offline business. It also could be the one defining thing that can differentiate your brand from your competitors. Dan takes us through the correct way to implement customer experience marketing. Listen in and read the show notes below to learn more.Key Highlights[00:44] Introduction of Podcast Guest, Dan Gingiss[04:09] What Dan Realized About Social Marketing[08:03] Defining Customer Experience[08:44] 2 Keys of Customer Support[10:57] Why Customer Experience Is Getting A Buzz Just Now?[13:00]