Maximize Your Social With Neal Schaffer

Everybody talks about Facebook and Instagram Ads, but what about LinkedIn Ads? If you are targeting a lucrative demographic or are a B2B company, LinkedIn should be one of the focus points of your marketing. Join me in this interview with one of the world's foremost experts on LinkedIn Ads, AJ Wilcox, as he teaches you all of the different options you have and how to make the most of them for effective advertising on LinkedIn.For those of you interested in my Amazon pre-order campaign for The Age of Influence, please purchase a paperback copy here and then send me an email of your receipt to neal@nealschaffer.com to be invited to my two exclusive live webinars. Listen to episode 144 for further details!Key Highlights [00:38] Introduction of Podcast Guest, Aj Wilcox[03:07] How AJ Started Doing LinkedIn Ads[05:15] Aj's Advice For Beginners[09:37] The Ideal Threshold For Impressions[10:32] The Concept of Lifetime Batting Average With LinkedIn Ads[12:31] Unique LinkedIn Ads Features[14:33] Different Lin