Maximize Your Social With Neal Schaffer

1 of the 6 pillars of digital marketing is email marketing, but it's often the one easy to forget as most talk about more trendy topics such as social media marketing, content marketing, or influence marketing (I'm partly to blame!). Based off of webinars I provided for both the University of Jyvaskyla in Finland as well as the email marketing software company GetResponse, learn all you wanted to know to get you inspired to do more with email marketing and lead magnets.Key Highlights [03:54] The 6 Things You Can Do In Digital Marketing[07:36] The Value of Email Marketing[09:36] How To get Repeated Touches[11:05] Active Email Account Statistics[12:18] Email Marketing ROI[15:12] How To Grow Email List?[16:47] Essential Components of A Lead Magnet[17:35] Mistake Brand Do In Email Marketing[19:29] Other Ideas For Lead Magnets[23:10] Different Approaches To Grow Your Email ListNotable QuotesThe value of email marketing today, it is borrowed land, we don't own it. And at the end of the day, we want p