Maximize Your Social With Neal Schaffer

How does one go about building influence in a crowded market?I often go back to my own background in B2B sales and look at habits, partnerships, and focus.That's why it was so refreshing to be joined by a special guest who serves the market that I used to work on who has very similar advice.Today I am joined today with the co-founder of the simple yet powerful CRM for small businesses selling B2B, Jeroen Corthout of Salesflare.In this interview we discuss:Focus on habits rather than goals: consistently deliver value in focus areas, rather than focusing everything on goal metricsExpand outside your own influence by leveraging the influence of others: partner up in every possible way with people who reach the same audienceReal expertise is hard to find and extremely valuable, so focus on attaining the highest possible quality (e.g. don't have copywriters write your content; pick your expertise niche; etc.)Key Highlights[01:26] Introduction of Podcast Guest, Jeroen Corthout[03:15] Who is Jeroen and wha