Maximize Your Social With Neal Schaffer

A lot of us in digital marketing tend to treat content marketing like a digital machine. Create this content and expect these results. Unfortunately, this leads to creating a lot of very average content that everyone else is publishing on the Internet, adding to the noise and not driving any impactful outcome for your business.Georgios Chasiotis, Managing Director of the B2B SaaS content marketing agency Minuttia, wants to change that. By looking at the current trends in content marketing based on his expansive client work, he wants to give you his advice on:Why "copycat content" isn't going to get you the results that you needWhat type of content you need to create based on your company's lifecycle stageWhy you need to focus on creating a library instead of a publication and how to do thatReady to significantly improve your content marketing for 2022 and beyond? Then listen in!!!Key Highlights[01:20] Introduction of Podcast Guest, Georgios Chasiotis[04:03] When and Why Clients Come to Min