Next Economy Now: Business As A Force For Good

Ben Cohen: Co-Founder of Ben & Jerry’s on Business Done Differently

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Synopsis

Ben Cohen, as the co-founder of one of the country’s most beloved brands, is far from what you might expect. His company, Ben & Jerry’s, is a household name, yet they have managed to maintain a connection to the community and a deep ethos of care. Ben is an activist and has been involved in issues related to ending qualified immunity, getting money out of politics, taxing billionaires, dismantling white supremacy, and tackling climate change.For the show notes, visit: www.lifteconomy.com/blog/ben-cohen---LIFT Economy NewsletterJoin 7000+ subscribers and get our free 60 point business design checklist—plus monthly tips, advice, and resources to help you build the Next Economy: https://lifteconomy.com/newsletter---Next Economy MBAThis episode is brought to you by the Next Economy MBA.What would a business education look like if it was completely redesigned for the benefit of all life? This is why the team at LIFT Economy created the Next Economy MBA (https://lifteconomy.com/mba).The Next Economy MBA is a ni