Self Publishing School : Learn How To Write A Book And Grow Your Business

In this exciting episode, I have the privilege of hosting Lewis Howes, a renowned keynote speaker, business coach, and NY Times best-selling author of the widely acclaimed book, The School of Greatness. Lewis's newest release, The Mask of Masculinity, has been making waves in the industry. With his immensely popular podcast, The School of Greatness, amassing over 250 million downloads and featuring captivating interviews with remarkable guests, Lewis is here to share his wisdom on leveraging books to grow your business and using publicity to increase book sales.Back in 2009, Lewis was an early adopter of LinkedIn, teaching people how to harness the power of this new platform. He observed that influencers who authored books gained greater recognition and secured lucrative brand deals. "Having a book gives you a sense of authenticity and tangibility as a brand. It's something special."A pivotal moment for Lewis occurred when his brother handed him a book on Christmas in 2007. This captivatin