Menswear Style Podcast

Myrqvist wants to make Goodyear Welted shoes accessible to everyone. The brand was born after a successful Kickstarter Campaign which reached its goal after just 24 hours, before closing as the most successful Swedish Kickstarter Campaign in the fashion category 30 days later. The brand designs and produces high quality shoes in the Direct-to-Consumer market, aiming to keep prices affordable without compromising on quality. With Scandinavian minimalism at heart, Myrqvist shoes are designed in the Swedish capital and are manufactured by experienced craftsmen in Portugal. They sell their shoes via a flagship store in Stockholm on their eCommerce website. Instead of an inflated mark-up that comes with traditional retail-based brands, they offer top of the line quality at less than half the price. Goodyear Welted shoemaking is a labour-intensive shoe construction which stops water from leaking through and enables the possibility to replace the outsole when required. Their finest cuts of full-grain leather are sou