Scaling Up Business Podcast

Is starting your own podcast really the best way to leverage the medium for business growth? And if it is, how can you craft a podcast pitch that actually gets you booked as a guest?In this episode, Bill and his guest discuss the power of podcasting for business growth. The discussion explores how authenticity and storytelling can help leaders build trust and credibility in the podcasting world.Today’s guest is Jeremy Ryan Slate, the CEO of Command Your Brand, a company that helps clients gain visibility through podcasting and media appearances. He is also the host of a podcast with millions of  listens and the author of "Unremarkable to Extraordinary."Key topics that Bill and Jeremy explore in this episode: - Jeremy explains how his background in history and PR influenced his understanding of storytelling and its impact on shaping public perception.- Learn why being a guest on other podcasts can be more effective than starting your own podcast, and how to leverage these appearances for maximum impa