Denise Griffitts - Your Partner In Success!

Unlocking Pricing Power: Adam Wallace on Raising Prices and Building Your Legacy Adam Wallace is an American expert in pricing strategies who has dedicated his career to unlocking pricing power for products and services. With over a decade of experience as a corporate fixer, he has collaborated with Fortune 100 leadership teams to enhance multibillion-dollar ventures, helping organizations capture additional value and optimize their pricing models.Currently, he serves as an interim executive and board member for private companies, where he continues to apply his deep knowledge of pricing dynamics to drive growth and profitability. In his new book, (Re)Value: Raise Your Prices and Build Your Legacy, Adam distills his extensive experience into actionable strategies for businesses looking to enhance their pricing power. The book emphasizes that pricing is not just about charging more; it's about understanding the unique value that customers are willing to pay for. It provides insights into how to identify what