Work @ Home Rockstar Podcast

WHR 3.185: Mastering Podcast Marketing with Sarah St. John

Informações:

Synopsis

In this episode of the Work at Home Rockstar Podcast, Tim Melanson is joined by Sarah St. John, founder, and CEO of a podcast marketing agency. Sarah shares her journey of launching her podcast into the top 100 of Apple Podcasts under the entrepreneurship category and discusses the mystery behind podcast rankings. She emphasizes the importance of niche focus and overcoming failures, recounting her own experience with a travel agency during the pandemic. The conversation delves into marketing strategies, useful tools, and ways to monetize podcasts, whether through sponsorships, affiliate marketing, or promoting personal services. Sarah also touches on maintaining a low operational budget with free or affordable tools and highlights her new community aimed at helping podcasters grow and monetize their shows. Who is Sarah St. John? Sarah St. John is an entrepreneur, podcaster, and founder of a podcast marketing agency. With a passion for helping podcasters grow, market, and monetize their shows, Sarah has succe