Kobo Writing Life Podcast

In this episode, Christine takes you behind the scenes at Kobo to hear from colleagues on five different Kobo teams who each play a different role in getting eBooks to customers and analyzing data post-publication. Tune in to hear from: Chris, KWL Development “Our goal is to make it as easy as possible for our users to publish their content, and then after that do as much as possible to drive the success of those published titles.” How does the dev team manage to wrangle KWL’s seemingly never-ending list of features and ideas we want to implement? He has to balance new projects with maintaining and testing the current platform, and evaluating the necessity and value of each new idea. With each new to-do item, he needs to collaborate with the rest of the broad Kobo team to make sure we can support these changes from a data and software perspective. Sarah, Content Analytics Why and how you should measure the halo effect of promotions and price changes. Learning what prices sell well in different countries -