Kobo Writing Life Podcast

#68 - How Ethan Jones Increased his Sales 260%

Informações:

Synopsis

In Episode 68, we check in with Ethan Jones, a spy thriller author who decided to go wide with his novels and focus on growing his Kobo sales. His 2015 sales were up 260% over 2014, and every month has broken his sales record from the preceding month. Kobo is now Ethan's leading retailer, bringing him healthy four figures each month and rising. How did he accomplish this? What advice does he have for authors considering publishing to KWL, or just starting out? Tune in to find out! Ethan has three spy thriller series currently on the go His inspirations: Brad Thor, Vince Flynn, Baldacci, Tom Clancy, Bourne series He feels it’s important to not only know the market, but to know the basic story lines of major authors in his genre and not repeat them; “Readers are more likely to believe that Ethan Jones copied Brad Thor than the reverse.” Why he switched from exclusive with another retailer to wide distribution. Since then, his Kobo sales have grown in a big way. He saw a 260% increase in sales for 2015 over 201