Repurpose Your Career | Career Pivot | Careers For The 2nd Half Of Life | Career Change | Baby Boomer

Description: In this episode, I am speaking with Donna Serdula who is famous for LinkedIn profile optimization and makeover. We are speaking today about how to Optimize Your LinkedIn Profile and Boost Your Later Life Career Prospects. This is not something that most discussions around LinkedIn focus on. Read a bit from Donna’s about page on her website: My name is Donna Serdula & in 2009, I pioneered my LinkedIn profile optimization methodology. Since then, my team & I have helped OVER SIX THOUSAND professionals from all over the world tell their stories & build a powerful professional brand. Look, it doesn’t matter who you are or what you do, it’s not easy to write about yourself. I hear it all the time, “I can… sell snow to an Eskimo / manage complex projects / lead exceptional teams… but write about myself? NO WAY!” Besides, who has time to sit down and complete their LinkedIn profile on their own? Maybe that’s the reason why so many LinkedIn profiles suck. Yes, suck. You read that right. You k