Cold Call
Lessons in Business Innovation from Legendary Restaurant elBulli
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:26:29
- More information
Informações:
Synopsis
Ferran Adrià, chef at legendary Barcelona-based restaurant elBulli, was facing two related decisions. First, he and his team must continue to develop new and different dishes for elBulli to guarantee a continuous stream of innovation, the cornerstone of the restaurant's success. But they also need to focus on growing the restaurant’s business. Can the team balance both objectives?