Podcast Talent Coach

9 Things To Create A Unique Podcast Brand – Episode 179   When I began in radio nearly 30 years ago, I began developing my style by copying my mentors. It wasn't long before I realized I would never stand out by being a cheap imitation. Here are 9 things you can do to create your own unique podcast brand. Standing out and being unique is critical when creating a memorable brand. Work to get your listeners to remember you. If you want them to come back episode after episode, your show must be memorable.   MY "A-HA MOMENT" One day early in my career, my program director and I were reviewing my show. During the session, my mentor stopped the tape. She said, “When are you going to stop trying to be everyone else and start being yourself?” That comment stung a bit. Then, I realized how right she was. It was that day that she challenged me to get out of my comfort zone and work to become unique. Becoming memorable was the only way I would win. It was the only way I would be a success against all of the other shows