Podcast Talent Coach

There is one way to stand out from the crowd in your podcast niche. Most people think the solution to creating unique content is creative or better content. That isn't the case. Your content can be copied. You become unique by the way you present the content. CONTENT IS KING? You've heard it often. Content is king. Well, content isn't king. Content by itself won't gain you an audience. Content isn't king. Great content is king. Unique content is king. Your presentation makes that king one-of-a-kind. I learned this early on in my radio career when my program director told me to stop copying everyone else. On-air radio talent, a.k.a. DJs of disc jockeys, get critiqued on a regular basis by their program directors in meetings called aircheck sessions. In these one-on-one meetings, you listen to your show and your PD gives you suggestions to make it better. Nobody likes to be critiqued. However, if you understand that your best interest is what it is all about, your show gets better. We had just launched a new st