Scaling Up Business Podcast

Nick Nanton is a four-time Emmy Award Winning Director, Producer, and Filmmaker. A master storyteller, Nick is recognized as one of the top thought-leaders in the business world, and is the author of StorySelling. Nick and I dive right into the art of storytelling and how to tell your story in a compelling and engaging way. A friend once told Nick that he has a unique skillset, as he is able to create media on a budget that looks like it came out of Hollywood; and that he should get out of the music industry and join the business world instead. Nick took his friend's advice and now ten years later, here he is today. So, how do you create your own personal story? First of all, most people take their own journey for granted. Why talk about that? It's boring. That couldn't be farther from the truth. If you tell your story well, it will position you as the only person in the world who can possibly solve your ideal clients' problems. Your story has to make sense or at least connect well with what you're currently