Scaling Up Business Podcast

Ever wondered what makes a story stick? Do you have trouble getting your messaging to sound just right? Are your pitches just plain boring? Today’s guest is all about electrifying your story so that it’s on everybody’s minds.  Neil Gordon works with entrepreneurs, executives, influencers, and thought leaders to overcome their messaging struggles. He helps them streamline their message to convey their value in unexpected ways. Prior to his work as a communications expert, Neil worked on the editorial staff of Penguin Random House. He is also the VIP contributor for Entrepreneur with three of his articles making it to #1 spot on the website’s most popular posts.  Still finding his path in life, Neil read a book by John Irving that ended up shattering his worldview. This and through his love for reading, he landed himself at Penguin Random House and that was just the beginning of his storytelling journey.  In business, we get really immersed in strategies and tactics, but ultimately, when we return to our most b