Scaling Up Business Podcast

People who are willing to take more risks are more likely to experience greater success, and the only difference is that they are willing to try, and occasionally fail.   Jim McCormick is the president of the Research Institute for Risk Intelligence, a world-class, Hall of Fame skydiver, and author of The Power of Risk. With over 5,200 skydives to his name, Jim knows plenty about the value and thrill of intelligent risk-taking. He took his first jump when he was 32, and immediately found that satisfaction that comes with conquering his fears.   But how important is risk-taking in reaching your goals? Jim shares the fears of deep-sea exploration and the value that leaders have by sharing their expertise with non-experts. Humans do not like to feel vulnerable, and risk makes us vulnerable, but that doesn’t mean it should be avoided altogether.   Everybody is happy when innovation works out, but what happens when companies take a risk and it doesn’t work out? Jim explains the 350 Rule, which celebrates failure w