Scaling Up Business Podcast

Are you working at a job, or are you working at building a business that will be worth enough to sell someday?   Michael E. Gerber is the author of the NY Times mega-bestseller for two consecutive decades, The E-Myth Revisited, and nine other worldwide best-selling E-Myth books. For over 40 years, Michael has been impacting the lives of small business owners as one of the world's most renowned small business thought leaders. With 34 books in his name, Michael is a rockstar author who describes his success with The E-Myth Revisited a complete accident. He knew how to sell encyclopedias, and he quickly learned how to sell systems for any company. The true product of a business is the business itself, and therein lies the secret of success. Instead of trying to reinvent everything all the time, the basics of business are the same across the board. Companies succeed when they have their basics covered. Michael shares the success of McDonald’s, what he calls the most successful small business in the world. It’s