Social Media And Politics

Wikipedia Public Relations for Politics, Brands, and Crisis Communication, with Rhiannon Ruff

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Synopsis

Rhiannon Ruff, Wikipedia Expert and Founding Partner at Lumino, discusses how politicians and brands can effectively manage their Wikipedia presence. We discuss why Wikipedia is important for Google Search and AI like ChatGPT, and how the tone, norms, and editors of Wikipedia make editing your own page difficult. Rhi shares her tips on how to manage a Wikipedia page in the right way, and why that's crucial for politicians and political parties. Here's a list of links discussed in the episode:Rhi's book on Wikipedia and Crisis CommunicationsRhi's column on Why Wikipedia can be a PR Problem for Political CampaignsStanford Internet Observatory Report on Wikipedia and Elections in British ColumbiaA bit more on the infamous Alan MacMaster's!