Ad Age Marketer's Brief
VAB’s Sean Cunningham on what marketers should know about media
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:24:24
- More information
Informações:
Synopsis
VAB CEO Sean Cunningham on why and how marketers should get more involved with measurement and media, disconnects between marketers and agencies in a new survey, and his falling out with the Association of National Advertisers.
