Impact Pricing

Gleb Romanyuk is a Principal Economist at Wayfair. He leverages his Ph.D. in Economics and his extensive experience in the tech industry to develop cutting-edge solutions for competitive pricing and economic analysis. In this episode, Gleb emphasizes the underutilization of data by most companies. He recommends harnessing its power to gain insights into business performance and develop optimized pricing strategies.   Why you have to check out today’s podcast: Understand an economist's role in analyzing data and optimizing pricing Learn to note the distinction between forecasting and prediction versus the causal inference Test price elasticity with causality   “I would encourage people to take advantage of their sales data when looking into setting prices. If you don’t have it then start recording it.” - Gleb Romanyuk   Topics Covered: 01:56 - How he got introduced into pricing 03:46 - What is an economist's role in a company 06:04 - Distinguishing forecasting versus prediction 09:23 - Proving causality even