Taste Radio
Bonus Content - How Fly By Jing Catapulted A Condiment Subcategory
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:43:39
- More information
Informações:
Synopsis
In this special presentation of our sister show, BevNET & NOSH’s Community Call, Fly By Jing founder Jing Gao discussed how she leveraged DTC sales to secure retail opportunities, building and scaling a first to market product, and the education and marketing required to drive trial.