Millionaire Car Salesman Podcast

In the newest installment of the Millionaire Car Salesman podcast, your host Sean V. Bradley, CSP, sits down with Greg Gifford, Chief Operating Officer of SearchLab Digital, and Shaun Raines, Founder of Dealer SuperHero. These two seasoned experts hold a wealth of knowledge in the automotive industry, particularly in the realm of Digital Marketing! They discuss the ever-changing landscape of digital marketing, specifically with Google AdWords and pay-per-click (PPC) marketing.  Listen in as the Automotive Experts emphasize the importance of having a proper online marketing strategy and the need to avoid overspending on PPC without considering organic search engine optimization (SEO). Greg and Shaun also highlight the value of analyzing marketing spend and lead generation to ensure cost-effectiveness. The conversation then rockets into the discussion of the upcoming Ignition Automotive Conference, which aims to provide valuable education and insights to dealerships in a valuable, yet compact and affordable for