Amazing Founder Stories

Jamie Kern Lima had a dream to become a TV show host, but her dreams were shattered because of a problem she had. She later started IT cosmetics to solve her own problem. Faced with self-doubt, and down to her last few dollars, she persisted in the face of gut-wrenching rejections and setbacks. Finally she sold it to L’Oréal for multiple millions. Let us check out her awe-inspiring story.