#amwriting With Jess & Kj

How do we make our ideal reader say Oh—THIS is the book for me? In our first two episodes, we dug down into why we write and how to share that why with the reader. In the last episode, we hung a quick right and got really practical about that reader and how to reach her–in other words, we talked about the market and why it’s important to understand where your book will sit on the shelf if you want the right readers to find it. In this episode, we’re going to talk about what happens when one of those potential readers picks your book up off that shelf–and turns it over. That means we’re talking jacket copy! You might have heard writing advice that basically says, quit daydreaming about what your cover will look like before you’ve written your book–but we’re not talking about the cover art. Jacket copy is important and drafting it now will help you find your story. It’s the promise you make to the reader–so the sooner you write it, the harder you can focus on keeping it–or changing it. Plus, it’s useful i