Impact Pricing

JD Dillon is the Chief Marketing Officer, Communications Leader, and Pricing Professional at Tigo Energy. In this episode, JD shares his 8D problem-solving technique that helps create a solid pricing strategy in place.   Why you have to check out today’s podcast: Understand what the 8D technique of problem solving is and where you can specifically apply it to Learn how to figure things out and find solutions logically rather than emotionally Discover about the 'Five Why' in verifying the root causes of a problem   "If you are in a situation where there's a price reduction, try to do two or three other things first." - JD Dillon   Topics Covered: 01:15 - How JD’s Pricing journey started 02:21 - Updates about T.J. Rodgers 03:23 - Overview of what the Eight-D problem-solving technique is all about 04:12 - How does a quality program relate to pricing? 05:32 - What goes on in D-Zero? 07:32 - Where do we ideally apply Eight-D to? [Showing a case study] 08:51 - D-One: What happens here? 10:24 - How do you go about