All Business With Jeffrey Hayzlett

AB 034: Lessons From Advertising Hall Of Fame Linda Kaplan

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Synopsis

Work lessons from the woman credited with developing such classic campaigns and mascots as the Aflac duck, the “I Don’t Wanna Grow Up” Toys R Us theme, the Kodak Moments concept and Herbal Essences totally organic experiences, among others. In this interview, she discusses what it takes to get ahead and be creative in an ADD culture.  Learn more about your ad choices. Visit megaphone.fm/adchoices