Payments On Fire

Ever wonder about EMVCo's role in the development and implementation of its technical specifications? Take a listen to Bastien Latge, EMVCo's director of technology and Glenbrook's George Peabody as they discuss EMVCo's EMV®* QR Code Specification for QR code-based transaction initiation in the card system. While developed card markets are shifting to contactless cards and NFC-using mobile phone wallets to kick off payments, the QR code offers a flexible, very low cost alternative. There's a lot to learn here. Most of us are familiar with QR codes to retrieve product information from websites or print media, or perhaps when authenticating a mobile device to a web page. In payments, many of the caffeine-reliant among us use the Starbucks app with its 2D barcode to initiate the transaction. It makes it so easy to know when we have enough gold stars to ask the barista for a drink on the house. Some merchant apps use a QR code for the consumer to present when initiating a payment transaction that calls on card on