Ellevate Podcast: Conversations With Women Changing The Face Of Business
Episode 252: How Brand Decisions are Made, with Leslie Zane
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:34:50
- More information
Informações:
Synopsis
This week, we sit down with branding expert Leslie Zane, President and Founder of Triggers Brand Consulting, the first brand consultancy founded by a woman. We discuss the complexities of building a brand, conscious and subconscious marketing, and the many jobs of a CMO during political and social transitions.
