Do It For The Process

Welcome back!  Want to WATCH this podcast episode?  Well, you can!     Today we're taking our very first step into creating a Creative Brand and Career that is elevated, thoughtful, and totally, completely ATTRACTIVE.   Whether this is your first month as a "Creative Entrepreneur" or your 20th year, this video will offer you space to contemplate your work, your brand, and your vision so that you can refine everything.     THREE THINGS YOU MUST KNOW TO SELL YOUR WORK (online and offline)  1. Your website is your gallery, but start simple. Less is more and the most important thing is that you share your gorgeous work with the world. Don’t let a website hold you back (that’s what MAW is for — hint hint) 2. Your collectors won’t find you unless you invite them into your space (marketing your website, social presence, art shows, craft fairs, gallery shows, email marketing… use your compelling storytelling, showing up on behalf of your work because it is worth your support and love). 3. Your work will only be attra

Welcome to Share the Work!  If you would like to WATCH this video (and series) click right here. It's free.  It's beautiful.  It's nourishing in all the ways.     This first video is the intro + perfect warm-up and a gentle reminder of what really matters as we dive deeper into running a creative BUSINESS.  We'll get into more depth and practical goodness, but I want to start here, with a reminder that your creative work is beautiful and worth your love and energy.       By the end of our time together you will feel empowered and excited to share your work in the most vibrant and passionate way possible.    Over the next four days we’re going to dive into: 3 things you must know to sell art online How do you know if your art is worth selling? 5 ways to share your work and get the attention of collectors Breaking the mold: The 5 most hurtful lies artists believe (and 5 ways we can overcome those blocks). I suspect that, because you’re here, you create beautiful work that you are proud of and want others to app

Before we begin, a few things to make you aware of: Share The Work begins on MONDAY!  Join us in this 5-part video series designed to help Artists and Creatives gain clarity and understand how beautiful this creative career can be Download the workbook that accompanies this episode HERE.  The Creating Collections Workbook Making Art Work opens for enrollment on the 18th!  This 12-week course empowers you to dramatically grow your creative career.  It's been described as an MBA for Artists and I have to agree.  ;)  And now, let's dive into this episode!   How creating artwork in collections has changed my career.     I am living proof that creativity works best in flow! YOU GET TO SPEND DEDICATED TIME ENVISIONING GATHERING INSPIRATION PAINTING and CREATING, PRODUCING PHOTOGRAPHING LISTING SELLING PACKAGING SHIPPING… Working in Collections is a beautiful way of protecting your energy and keeping everything fresh and healthy.       

2020 was QUITE the year. As it comes to an end, I love reflecting on the year, tying a tidy bow on all our projects, bookkeeping, stats and analytics…. It's amazing how much you can accomplish in a year.    Want to SEE these numbers and get links to all the resources listed?  Here ya go!    The Education Shop is open!  Click HERE to get all the goodness and links and JOIN US!   2021 is the year of Creative Growth.  

Everything shifted for me and for my business when I figured out this one key concept.  Find something to elevate.  Every day.  Even today.     How can you take your beautiful ideas and share them more clearly, make them a tiny bit more elegant, bring that extra bit of "special" to them?  This one idea will take you from 0-100 faster than anything else AND it helps to keep this career exciting and fresh forever.      Elevating your work is a huge focus inside of Making Art Work.  If you feel like you're ready to grow your business, I HIGHLY recommend this course.  It will equip you to move into the rest of your career fully and confidently in 12-short weeks.   Join us in February!  EmilyJeffordsLearn.com    Need some help editing your own photos?  I got you!  I created two sets of presets just for Artists and Creatives!  Get the presets here.    Your work is beautiful. It brings light and joy to those who see it.And who doesn’t want to share light and joy this holiday season? This series is dedicated to shari

Picture this, your buyer selects the perfect thing, is THRILLED over it, and wants to shout from the rooftops.  But how?   Help your people share their excitement by creating easily shareable graphics!  It's easy, fun, and really joyous for everyone!   Need some help editing your own photos?  I got you!  I created two sets of presets just for Artists and Creatives!  Get the presets here.    Your work is beautiful. It brings light and joy to those who see it.And who doesn’t want to share light and joy this holiday season? This series is dedicated to sharing TWELVE ways that you can find more clarity, more profit, more sales, and more JOY this season!    Subscribe and SHARE this podcast!  If you would like some beautiful graphics to share with your pals or on your IG Stories, well, here ya go!    GRAPHICS + IMAGES FOR YOU!   Get the BOOK!  In this 36 page guide, we will cover every aspect of running a thriving, profitable, and sustainable holiday season. This guide is written and design by an artist for artists

Would it surprise you to know that some (maybe many) if your buyers this holiday season (and every holiday season) are not going to be your fans?  They might not even really know who you are!   But the person receiving the gift is a big fan.      Plan for your BUYERS.  Help them look really, really good this holiday season by making gifting simple and lovely.      Need some help editing your own photos?  I got you!  I created two sets of presets just for Artists and Creatives!  Get the presets here.    Your work is beautiful. It brings light and joy to those who see it.And who doesn’t want to share light and joy this holiday season? This series is dedicated to sharing TWELVE ways that you can find more clarity, more profit, more sales, and more JOY this season!    Subscribe and SHARE this podcast!  If you would like some beautiful graphics to share with your pals or on your IG Stories, well, here ya go!    GRAPHICS + IMAGES FOR YOU!   Get the BOOK!  In this 36 page guide, we will cover every aspect of running

Make the purchasing process SO SIMPLE.   Visit your website exactly as your customers will.    Go through the entire process as if you were a stranger.   How does it feel?   Is it simple?   How many clicks do you need to make?   Is is clear and simple to go from homepage to checkout?   Need some help editing your own photos?  I got you!  I created two sets of presets just for Artists and Creatves!  Get the presets here.    Your work is beautiful. It brings light and joy to those who see it.And who doesn’t want to share light and joy this holiday season? This series is dedicated to sharing TWELVE ways that you can find more clarity, more profit, more sales, and more JOY this season!    Subscribe and SHARE this podcast!  If you would like some beautiful graphics to share with your pals or on your IG Stories, well, here ya go!    GRAPHICS + IMAGES FOR YOU!   Get the BOOK!  In this 36 page guide, we will cover every aspect of running a thriving, profitable, and sustainable holiday season. This guide is written an

The BIGGEST way to impact your marketing + how your creative work is perceived in the world is via your PHOTOGRAPHY!   Want to upgrade your website?  Take better photos.  Want to improve your Instagram?  Better photos!  More profitable listings?  Yep, better photos.   Need some extra advice?  Keep listening! Want some help editing your own photos?  I got you!  I created two sets of presets just for Artists and Creatves!  Get the presets here.    Your work is beautiful. It brings light and joy to those who see it.And who doesn’t want to share light and joy this holiday season? This series is dedicated to sharing TWELVE ways that you can find more clarity, more profit, more sales, and more JOY this season!    Subscribe and SHARE this podcast!  If you would like some beautiful graphics to share with your pals or on your IG Stories, well, here ya go!    GRAPHICS + IMAGES FOR YOU!   Get the BOOK!  In this 36 page guide, we will cover every aspect of running a thriving, profitable, and sustainable holiday season. T

Don’t be afraid to share your work.   Marketing can feel weird, but not when you think of it like this: You are sharing your work with people who want to see it. You created something beautiful, something that brought you joy.  Now let it bring joy and beauty to others.  Share your work consistently & confidently every day. Your work is beautiful. It brings light and joy to those who see it.And who doesn’t want to share light and joy this holiday season? This series is dedicated to sharing TWELVE ways that you can find more clarity, more profit, more sales, and more JOY this season!    Subscribe and SHARE this podcast!  If you would like some beautiful graphics to share with your pals or on your IG Stories, well, here ya go!    GRAPHICS + IMAGES FOR YOU!   Get the BOOK!  In this 36 page guide, we will cover every aspect of running a thriving, profitable, and sustainable holiday season. This guide is written and design by an artist for artists.  $10 and applicable year after year. EMILYJEFFORDSLEARN.COM/HO

One of the most important steps in having a successful holiday season is to plan your marketing calendar!  In this episode, I got you some really clear tips for doing so carefully and in a way that will allow you to work with your creative energy.    Let's take ALL the guesswork out of it so that you can have your best season yet!Your work is beautiful. It brings light and joy to those who see it.And who doesn’t want to share light and joy this holiday season? This series is dedicated to sharing TWELVE ways that you can find more clarity, more profit, more sales, and more JOY this season!    Subscribe and SHARE this podcast!  If you would like some beautiful graphics to share with your pals or on your IG Stories, well, here ya go!    GRAPHICS + IMAGES FOR YOU!   Get the BOOK!  In this 36 page guide, we will cover every aspect of running a thriving, profitable, and sustainable holiday season. This guide is written and design by an artist for artists.  $10 and applicable year after year. EMILYJEFFORDSLEARN.COM/

TODAY IS THE DAY!   The Collective Holiday Pop Up is OPEN!  Come on by and check it out!  The Collective Pop Up features the work of 82 Creatives and there is something for everybody.   Visit the Collective Pop Up   This series is dedicated to sharing TWELVE ways that you can find more clarity, more profit, more sales, and more JOY this season!  Let's take ALL the guesswork out of it so that you can have your best season yet!Your work is beautiful. It brings light and joy to those who see it.And who doesn’t want to share light and joy this holiday season? 12-Days of Holiday Success: DAY 5: Repackaging is TOTALLY OK!   Subscribe and SHARE this podcast!  If you would like some beautiful graphics to share with your pals or on your IG Stories, well, here ya go!    GRAPHICS + IMAGES FOR YOU!   Get the BOOK!  In this 36 page guide, we will cover every aspect of running a thriving, profitable, and sustainable holiday season. This guide is written and design by an artist for artists.  $10 and applicable year after ye

Thank you for joining me on Black Friday!  I know this day is extra, extra BUSY -- especially if you are a small Creative business owner.  But I got you!   This series is dedicated to sharing TWELVE ways that you can find more clarity, more profit, more sales, and more JOY this season!  Let's take ALL the guesswork out of it so that you can have your best season yet!Your work is beautiful. It brings light and joy to those who see it.And who doesn’t want to share light and joy this holiday season?   12-Days of Holiday Success: DAY 4: Vary your pricing.  Gift-giving happens in a variety of price points and you want to aim to have something for most (of your ideal) people   Subscribe and SHARE this podcast!  If you would like some beautiful graphics to share with your pals or on your IG Stories, well, here ya go!    GRAPHICS + IMAGES FOR YOU!   Get the BOOK!  In this 36 page guide, we will cover every aspect of running a thriving, profitable, and sustainable holiday season. This guide is written and design by an

Happy Thanksgiving to my USA friends!  And to everyone, let's continue making the holiday season AMAZING!   Over the next 12 days, we're going to discuss TWELVE ways that you can find more clarity, more profit, make more sales, and have more JOY this season!  Let's take ALL the guesswork out of it so that you can have your best season yet!Your work is beautiful. It brings light and joy to those who see it.And who doesn’t want to share light and joy this holiday season?   12-Days of Holiday Success: DAY 3: Choose your stars!  What does that mean?  Well, give this episode a listen!     Subscribe and SHARE this podcast!  If you would like some beautiful graphics to share with your pals or on your IG Stories, well, here ya go!    GRAPHICS + IMAGES FOR YOU!   Get the BOOK!  In this 36 page guide, we will cover every aspect of running a thriving, profitable, and sustainable holiday season. This guide is written and design by an artist for artists.  $10 and applicable year after year. EMILYJEFFORDSLEARN.COM/HOLIDAY

Shiny objects are (literally) everywhere during this festive time of year, but focusing on YOUR work, YOUR goals, and YOUR audience.  But that can be tricky... especially if you're not certain of what they want.  Let's talk about that.  This series is dedicated to sharing TWELVE ways that you can find more clarity, more profit, more sales, and more JOY this season!  Let's take ALL the guesswork out of it so that you can have your best season yet!Your work is beautiful. It brings light and joy to those who see it.And who doesn’t want to share light and joy this holiday season?   12-Days of Holiday Success: DAY 2: Ask your audience.     Subscribe and SHARE this podcast!  If you would like some beautiful graphics to share with your pals or on your IG Stories, well, here ya go!    GRAPHICS + IMAGES FOR YOU!   Get the BOOK!  In this 36 page guide, we will cover every aspect of running a thriving, profitable, and sustainable holiday season. This guide is written and design by an artist for artists.  $10 and applic

The holiday season is BUSY -- especially if you are a small Creative business owner.Over the next 12 days, we're going to discuss TWELVE ways that you can find more clarity, more profit, make more sales, and have more JOY this season!  Let's take ALL the guesswork out of it so that you can have your best season yet!Your work is beautiful. It brings light and joy to those who see it.And who doesn’t want to share light and joy this holiday season? 12-Days of Holiday Success: DAY 1   Subscribe and SHARE this podcast!  If you would like some beautiful graphics to share with your pals or on your IG Stories, well, here ya go!    GRAPHICS + IMAGES FOR YOU!   Get the BOOK!  In this 36 page guide, we will cover every aspect of running a thriving, profitable, and sustainable holiday season. This guide is written and design by an artist for artists.  $10 and applicable year after year. EMILYJEFFORDSLEARN.COM/HOLIDAY

Ok, buckle up.  This episode is FULL of tips, insight, and advice for creating an engaged, exciting, and effective Instagram Stories.  Because this episode is so full, I created a PDF you can use as a guide.  Check it out here.    10 TIPS FOR FRESHER INSTAGRAM STORIES -- PLUS 2 bonus tips in the PDF!  Woohoo!   Also mentioned in this episode: Setting Up A Healthy Painting Studio - get it for FREE here.   The Pigment | LAB  - a NEW Oil Painting Course taking you from pigment to paint to beautiful, finished painting.   The course opens for enrollment on OCTOBER 22ND. Get more info HERE   Making Art Work - a 12-week course empowering Artists + Creatives to run successful, profitable businesses.  Opens for enrollment in February.   LEARN MORE      

LINKS: The Collective (doors are open through August 31st!)The Alaska RetreatEmilyJeffords.com   Hello, burnout.  We meet again, I see you, I feel you, and I thank you.     Picture a match.  You’re holding it in your hand, maybe lighting candles on a cake, maybe lighting a fire, but you’re holding and it’s getting closer and closer to your finger.  You want to keep going, just one more candle!  But the flame is getting hotter so your heart rate goes up and you move faster to the next candle and your fingers begin to hurt, and then   It’s too late.   You got burned.   You drop the match and kiss your fingertips and feel so silly and also OUCH!   That is burnout.   Burnout is deeply painful, but it is often a result of growth (often, growing too fast).  We allow ego to hop in and take charge -- which leads us to say "I can do that!" waaay too often.  But there are some benefits to burnout too.  It acts as an irrefutable reminder that I do not need to please everyone and solving all problems.  To stop holding pa

I have a treat for you today! I recorded a conversation with my pal Laurie Anne Gonzalez about creating PRINTS! Photograph or scan? In-house printing or out-sourced printing? Canvas or paper? Limited edition or open edition? How do I get the right file size? What kind of camera or scanner should I use? Do prints devalue your work? We get into ALL THE QUESTIONS.   Prints have been a huge source of revenue for my business and I would absolutely NOT have the healthy studio I do today without offering reproductions of my work. If you're ready to begin or grow this part of your studio practice, I highly recommend Art To Print. Laurie Anne takes you through each and every step of the process -- from easel to print to packaging. It is a thorough, clear, and insightful course and I know it's going to change your business!   Sign up for Art To Print HERE.   Also, THE COLLECTIVE opens for enrollment on Monday!  August 24th - 31st.  JOIN US.  This space is designed to help creatives and artists thrive.   Lear

Visit the collection at emilyjeffords.com   Step into the studio for a bit.  Let's catch up and talk about the new collection of artwork I have created, "Quiet Adventure".   In this episode, I share my process and favorite methods to create and release a collection of artwork.    This body of work came together slowly and gently, a form of meditation and healing over the past 20+ months.  There are paintings in this collection I worked on as my baby was crawling around my feet, others I created as a refuge from my own home as we shelter-in-place.  This body of work was created selfishly as an act of self-care, but it is also for you.  I hope the theme of love and adventure and peace fill you too.    "Quiet Adventure"   I walked through a field.  It was new to me, but I knew it already. The earth smelled like childhood. The grasses clung to my bare feet in familiar ways. The only thing unknown was the landscape.     She was vast and led to places I have not been. Adventure, we call it. Unknowing. But in the un