Synopsis
How do companies grow from zero to a gazillion? Legendary Silicon Valley investor / entrepreneur Reid Hoffman tests his theories with famous founders. Guests include Facebooks Mark Zuckerberg & Sheryl Sandberg, Netflixs Reed Hastings, Googles Eric Schmidt, Spanx's Sara Blakely. With original music and hilariously honest stories, the show sounds like nothing youve ever heard. Masters of Scale is a WaitWhat original series in association with Stitcher.
Episodes
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Futurist Amy Webb: Trends are not enough
19/03/2026 Duration: 28minAmy Webb, futurist and CEO of the Future Today Strategy Group, held a funeral for her famous annual trend report at SXSW this year. She explains to host Jeff Berman why convergences are the new critical unit of change instead. Webb says leaders must stop being distracted by "the shiny" and learn to prepare for the disruption of convergences.Link to the Convergence Outlook: https://ftsg.com/convergence/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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The C-suite is messier than you think, with Maryam Banikarim
17/03/2026 Duration: 31minCareer disruption is accelerating across the economy — and few people have navigated it more boldly than Maryam Banikarim. The former CMO of Univision, Gannett, and Hyatt, and host of The Messy Parts podcast, Banikarim joins Rapid Response to share hard-won wisdom about C-suite politics, and ultimately betting on yourself. Growing up in Iran during the time of revolution, Banikarim offers a unique perspective on the current Middle East conflict — and her determined search for hope amid the chaos.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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How Shantanu Narayen transformed Adobe
14/03/2026 Duration: 30minShantanu Narayen announced this week that he will step down after nearly two decades as CEO of Adobe. In this conversation first published in early 2025, Narayen talked with host Reid Hoffman about how he led the transformation of Adobe’s creative tools like Photoshop to cloud-based subscriptions, how that unlocked faster innovation, and why those lessons are serving the company well in the new age of AI.Synthetic voiceover of Reid Hoffman used in this episode was produced by Respeecher with full consent and permission.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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FanDuel CEO Amy Howe: ‘My whole career has been sliding doors moments’
12/03/2026 Duration: 35minBefore taking on the role of FanDuel CEO, Amy Howe faced unprecedented uncertainty while leading Ticketmaster through a global pandemic. Howe talks with host Jeff Berman about navigating fierce competition, shifting regulations, and the rise of prediction markets. A sports betting giant, FanDuel has a market cap of more than $25 billion dollars.Masters of Scale weekly newsletter: https://mastersofscale.com/newsletter/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Stop waiting for clarity. Unfreeze and act, with Accenture’s Julie Sweet
10/03/2026 Duration: 30minAI disruption and geopolitical upheaval are forcing business leaders to make high-stakes decisions — fast. Accenture CEO Julie Sweet joins Rapid Response host Bob Safian to share what she's hearing from her 9,000 clients and the hard-won advice she's giving them. Sweet reveals why AI proficiency is now a requirement for promotion at Accenture, why she's doubling down on entry-level hiring amid the automation wave, and why tension in the C-suite may be the most underrated leadership advantage right now. Plus, Sweet unpacks the hidden power of "leader-led learning", and makes the case for why preparing society for an AI future is not just a government job, but a business imperative.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Your Rich BFF dishes on dopamine spending and the new money minefield, with Vivian Tu
05/03/2026 Duration: 38minWhy does uncertainty make us less rational with money? And who should we trust for financial advice online? Vivian Tu, financial educator and CEO of Your Rich BFF, joins Rapid Response to break down today’s personal finance risks and opportunities, from “lifestyle inflation” and the most common money mistakes smart people make to how Gen Z is navigating 2026 volatility and a shifting job market. Tu also previews her new book Well-Endowed, weighs in on tech stock valuations and prediction markets, and shares the surprising lessons she’s taken from Rihanna. Hear Vivian’s conversation with Bob Safian in this recent episode, first published in the Rapid Response feed.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Rapid Recap: Iran, Anthropic vs. Pentagon, Paramount’s win, and more
03/03/2026 Duration: 28minGeopolitics is back at the top of every business leader's agenda — and the signals are coming fast. Host Bob Safian sits down with Rapid Response producer Alex Morris to cut through the noise and decode the stories shaping the business world right now: from Jeff Bezos' Washington Post shakeup and Jack Dorsey's AI-driven layoff memo, to a landmark Supreme Court tariff ruling and the Ellison family's rising grip on media. Plus, Bob and Alex play a round of Noise or Legit, separating the meaningful from the merely buzzworthy in today's business zeitgeist.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Hailey Bieber, AI and fast launches: how e.l.f. Beauty is winning
26/02/2026 Duration: 31minTarang Amin took the helm of e.l.f. Beauty at a pivotal moment and helped turn it from industry underdog to category disruptor, with a retail footprint spanning Sephora, Target, Dollar General, and H&M — while outperforming much of the beauty sector. Amin breaks down the unconventional moves driving that growth, from lightning-fast product cycles and hands-on AI experimentation to cultural bets like partnering with Hailey Bieber. Beyond beauty, e.l.f.’s playbook offers a sharp look at how speed and conviction fuel growth in a volatile market. Hear Amin’s conversation with Bob Safian in this recent episode, first published in the Rapid Response feed.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Unrivaled is rewriting the business of women’s basketball
24/02/2026 Duration: 21minWomen's sports are continuing to thrive. Record-breaking WNBA viewership, a flood of new brand investment, and now Unrivaled: the women's basketball league built by players, for players. Commissioner Micky Lawler joins Rapid Response to pull back the curtain on what it really takes to launch a high-stakes sports startup in the full glare of the public eye, from signing Sephora and Samsung to selling out arenas. The question is no longer whether women's sports can compete. It's how fast they can grow.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Inside the business of hosting the Super Bowl
19/02/2026 Duration: 29minThe Bay Area is in the midst of something unprecedented: playing host to the NBA All-Star Game, Super Bowl, and FIFA World Cup games back-to-back-to-back. It usually takes years of planning and expert navigating of local politics to pull off even one of these events. Host Jeff Berman talked with the person responsible for making it all happen behind-the-scenes: Zaileen Janmohamed, CEO of the Bay Area Host Committee. Masters of Scale weekly newsletter: https://mastersofscale.com/newsletter/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Uncovering the $7 trillion reputation economy
17/02/2026 Duration: 32minCorey duBrowa spent much of his career advising some of the world’s most scrutinized leaders — from Howard Schultz at Starbucks and Marc Benioff at Salesforce to Sundar Pichai at Google. Now, as CEO of global communications firm Burson, he’s helping executives navigate a charged marketplace shaped by AI disruption, ICE activity, and nonstop reputational risk. duBrowa explains why reputation remains one of the most powerful (and most misunderstood) assets in business, and how leaders should decide whether, when, and how to speak up.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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DraftKings’ next big bets, with CEO Jason Robins
12/02/2026 Duration: 32minPrediction markets. AI. Super Bowl ads. Hear how DraftKings co-founder and CEO Jason Robins is placing bets on the future. Robins talked with host Jeff Berman just ahead of the Super Bowl in San Francisco about how he stays focused, cultivates company culture, and navigates a tumultuous regulatory and competitive landscape. Masters of Scale weekly newsletter: https://mastersofscale.com/newsletter/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Super Bowl ads, Bad Bunny, and the business of cultural risk, with Autodesk’s Dara Treseder
10/02/2026 Duration: 31minThe Super Bowl LX ad blitz was a big budget highwire act — from Anthropic's shot at OpenAI to Lady Gaga's homage to Mr Rogers, and Dunkin's nostalgia-fueled celeb fest. Autodesk CMO Dara Treseder returns to Rapid Response to break down what worked, what didn’t, and what the ads reveal about where marketing is headed next. Treseder unpacks the business impact of Bad Bunny’s halftime show, what it signals for the NFL and Apple, and the lessons every leader can take from the biggest stage in advertising.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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GaryVee on how to make Super Bowl ads that are actually funny
07/02/2026 Duration: 12minGary Vaynerchuk of VaynerMedia has produced more than a dozen Super Bowl ads for brands. In 2026, his hilarious "Will Shat" spot for Kellogg's Raisin Bran features actor William Shatner with a fiber-forward message. He talked with Jeff Berman about the bold ad, how marketing is changing, big brands' delayed embrace of social media, and more.Masters of Scale weekly newsletter: https://mastersofscale.com/newsletter/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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How Zoom grew 30x almost overnight
05/02/2026 Duration: 27minEric Yuan saw frustrated customers and wanted to make the product he worked on better – but couldn’t convince his bosses. So he struck out on his own and founded a competitor: Zoom. Yuan talks with host Jeff Berman about building Zoom into a massive player, how it handled 30x growth when the Covid pandemic hit, how he led the company through a painful round of layoffs, and more.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Padma Lakshmi’s secret to authentic leadership? Stop trying.
03/02/2026 Duration: 29minTV host, producer, author, and UN Goodwill Ambassador Padma Lakshmi joins Rapid Response with candid advice for business leaders on speaking out, showing courage, and staying true to themselves, particularly amid the Trump Administration’s violent immigration crackdown. A passionate voice at the intersection of food, culture, and identity, Lakshmi shares how she’s shaking up food media with her new series America’s Culinary Cup, and offers a refreshingly human take on modern work life, including why she chooses to take zoom meetings from the comfort of her own bed. Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Possible: Amjad Masad on vibe coding, AI agents, and the end of boilerplate
31/01/2026 Duration: 01h16minOn this episode of Possible, Reid Hoffman and Aria Finger sit down with Amjad Masad, founder and CEO of Replit, to explore how AI is fundamentally changing who gets to build software and what that means for work, creativity, and human agency. Masad traces his journey from growing up in Jordan teaching himself to code and connects it to his love of video games which helped inspire him to build a platform that turns natural language into working software. The conversation spans everything from why gaming mindsets make better builders, to how CEOs are rediscovering hands-on creation, to why “vibe coding” is the next form of literacy and why computational thinking is more important than syntax mastery. The conversation also digs into the future of AI agents, long-running autonomous workflows, and what it means to design environments for machines rather than humans. They also confront harder questions about jobs, fear, regulation, and society’s responsibility during a cognitive industrial revolution. The episode u
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How to break through a fear of failure, with Fawn Weaver & Van Jones
29/01/2026 Duration: 22minAfter blitzscaling one of the fastest-growing spirit brands in history, Uncle Nearest Premium Whiskey founder Fawn Weaver is reflecting on how to build not just a company, but a meaningful life. She talked with CNN host Van Jones at the Masters of Scale Summit in October. Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/newsletter/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Reid Hoffman on AI’s new tune, Davos, and the need for CEO courage
27/01/2026 Duration: 37minAs global leaders disperse from the World Economic Forum, LinkedIn co-founder and tech investor Reid Hoffman joins Rapid Response to break down the biggest challenges and opportunities facing business today, from political headwinds tied to immigration and geopolitics to AI’s real-time impact on industries like music and healthcare. Hoffman also explains why fears of a tech bubble aren’t shaping his investing, what it really means to be an AI-first organization, and why this moment calls for CEOs to speak up and show courage.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Reid Hoffman & Inflection AI’s Sean White on designing AI that makes us better humans
24/01/2026 Duration: 21minAt Masters of Scale Summit in October of 2025, Reid Hoffman and Dr. Sean White, CEO of Inflection AI, discuss how to design responsible AI systems, build smarter AI-fueled businesses, and the potential for transforming everything from healthcare to education. This conversation is brought to you by Inflection AI.Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/newsletter/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.