All Business With Jeffrey Hayzlett

In our first on-location interview Jeffrey sits down with the President & CEO of the Anchorage Development Corporation, Bill Popp. Why is everyone so obsessed with Alaska? Is life on the frontier really that different? And how does all of this affect the state's economy and businesses? Jeffrey and Bill discuss it all. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jeffrey is joined by the CEO of evite, Victor Cho. evite is the leading digital invitation platform sending over 200 million invitations a year. However, Cho says they’ve just begun to scratch the surface of their full potential. So what’s ahead for evite and how does Cho plan to reinvent the brand? He explains on this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices

For the past several years, a great deal of effort has gone into bridging the gap between online advertising and direct digital marketing. As advertising continues to grow online, the need for addressing individual messages is greater than it has ever been. Jeffrey’s guest today is helping businesses address this challenge through e-mail marketing. Matt McGowan, president of Adestra, joins Hayzlett to share what he’s learned throughout his 20 years as a digital marketer. Learn more about your ad choices. Visit megaphone.fm/adchoices

John Suh, CEO of LegalZoom, is a self-proclaimed serial entrepreneur and has founded and led numerous successful businesses. Making him the perfect person to help business leaders navigate the legal field as they launch and run their businesses. In fact, LegalZoom has helped start over a million small businesses since its inception in 2001 – including WordPress and LivingSocial. Learn more about your ad choices. Visit megaphone.fm/adchoices

Michael Houlihan and Bonnie Harvey are the founders of the massively popular wine label, Barefoot Wine. They join Jeffrey to share their journey from a small start-up that began in a laundry room to the boardroom of the world’s largest wine company. Starting with no money and no knowledge of their industry, Michael and Bonnie bootstrapped a novel brand and disrupted their industry. Learn more about your ad choices. Visit megaphone.fm/adchoices

Did you know that nearly 7 out of 10 people believe there is a likelihood of outliving their savings and yet nearly half of them have taken no steps to address that risk. In fact, nearly a third of Americans do not feel financially secure. Greg Oberland president of Northwestern Mutual joins us to help us better understand how to best protect our finances today and in the future. Learn more about your ad choices. Visit megaphone.fm/adchoices

Today, every company knows they need to be on social media. However, there is still a fundamental challenge to find the appropriate media mix and the real ROI of social media. Rob Harles, the head of social business and collaboration at Accenture, understands those challenges and how to manage them. Accenture is the leading global professional services company, providing clients a broad range of services and solutions in strategy, consulting, digital, technology and operations. Learn more about your ad choices. Visit megaphone.fm/adchoices

Every morning thousands of Americans walk through an office lobby to an elevator where they spend anywhere from 30 seconds to a minute standing still. It’s one of the few times during the day where office employees are truly a captive audience. My next guest’s company has learned how to maximize their impact with that audience by putting over 10,000 screens streaming content in elevators across the country. Scott Marden, CMO of Captivate, joins Jeffrey. Learn more about your ad choices. Visit megaphone.fm/adchoices

Everyone knows that sex sells, but where do you draw the line when you’re trying to run a respectable business? That’s what I’d like to ask today’s guest Ron Lynch the president and founder of the Tilted Kilt Franchise Operating LLC who appeared on the hit CBS show “Undercover Boss”. The company whose restaurants are famously PG-13 began franchising in 2006. Today they have approximately 105 locations and are continuing to grow. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jeffrey takes a look at the massively popular comic book industry. Domestic sales of comics and graphic novels have been rising for years and with Hollywood doubling down on comic book franchises we’ll likely see even more growth this year. However, the industry is still largely dominated by two publishers, Marvel and DC Comics, who represent more than half of industry sales. So how does an indie publisher stand out? How can they disrupt the industry? Learn more about your ad choices. Visit megaphone.fm/adchoices

This week’s guest is the descendant of one of the most well-known business families in the US, the Ford Motor Company. Last month, Ford announced the unveiling of the highly-anticipated and limited production, ultra-high-performance Ford GT Supercar. With a listing price of around $400k this luxury motorcar has come a long way since the creation of the first assembly line. Learn more about your ad choices. Visit megaphone.fm/adchoices

In 2000, Scott Jordan set out to solve a common and growing problem: he loved gadgets, but there was no easy way to carry, organize, access and protect them while he traveled. So Scott Jordan created SCOTTeVEST. Today, he is known as one of the most controversial Shark Tank guests of all time but just because he didn’t agree with the shark doesn’t mean he didn’t understand his business. Learn more about your ad choices. Visit megaphone.fm/adchoices

The average person gets 121 e-mails a day. The human race as a whole gets 193.3 billion e-mails and business e-mails account for 108.7 billion. That’s a lot of e-mail! So how can businesses stand out from the crowd? We asked the experts at Constant Contact that questions and more. This week, Jeffrey is joined by Dave McCann the Vice President of Customer Success at Constant Contact. Learn more about your ad choices. Visit megaphone.fm/adchoices

We have been hearing about the changing publishing world for many years now. Newspapers are shutting their doors, social media platforms are becoming full -fledged publishers and even successful media outlets are shifting their content models to keep up. So when Jeffrey heard that Crain Communications was celebrating their 100th anniversary he knew he wanted to speak to them and find out how they were staying relevant and continuing to grow. Learn more about your ad choices. Visit megaphone.fm/adchoices

This week’s guest is the CEO of Nice Systems, Barak Eilam. Founded in 1986, Nice is a Worldwide leading provider of software solutions that enable organizations to take the next best actions in order to improve customer experience and business results, ensure compliance, fight financial crime, and safeguard people and assets. They rank among world’s most innovative companies and have over 25,000 customers in 150 countries. Learn more about your ad choices. Visit megaphone.fm/adchoices

Today we are discussing the business of being beautiful. Each year Americans spend roughly 12 billion a year on cosmetic surgical and non-surgical procedures. That’s not including the billions more spent on cosmetics, skincare and hair care. This is a huge industry so I invited fellow Play.It podcaster Dr. Tabasum Mir on the show to help me understand the industry and examine why we’re so obsessed with beauty. Learn more about your ad choices. Visit megaphone.fm/adchoices

Today, the United States craft beer industry employs over 100,000 individuals brewing more than 24 million barrels of beer per year, generating roughly $22.3 billion in retail sales. However in 1984, when Jim Koch decided to start a brewing company, that was not the case. In fact, it seemed like an unwinnable David and Goliath struggle: one guy against the mammoth American beer industry. Learn more about your ad choices. Visit megaphone.fm/adchoices

Successful speaker and entrepreneur Grant Cardone joins Jeffrey. They discuss whether or not the middle class is a myth, building personal fame and why you should never call your business small. Learn more about your ad choices. Visit megaphone.fm/adchoices

The Shark, Daymond John, sits down with Jeffrey to share his journey from a $40 budget to a six billion dollar brand. Daymond is the founder of FUBU, Presidential Ambassador of Global Entrepreneurship and Co-star of ABC’s Shark Tank. Learn more about your ad choices. Visit megaphone.fm/adchoices

Companies everywhere are finding new ways to optimize their websites. Heat-maps provide a graphical report on what people are looking at, and what they're not, on your website. Neil Patel, co-founder of Crazy Egg helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue via heat-maps and explains their value in this weeks episode. He has been called a top influencer on the web and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. Learn more about your ad choices. Visit megaphone.fm/adchoices