Synopsis
Looking for ways to increase your websites visibility and significantly grow the sales it generates? Then youre in the right place.In the Exposure Ninja Digital Marketing podcast, Tim, the Ninjas, and special guests share real life actionable tips straight from the digital marketing front line. Discover whats working out there for businesses like yours and hear about real life case studies from companies that have grown and capitalised on their online visibility and turned it into profit.Some of the topics we cover include:How to get to the top of GoogleGetting the most from Facebook ads, whether youre generating leads or sales How digital PR can get you in front of your target audience by tapping into high authority magazine and news sites, as well as piggybacking high profile blogs Tips to convert more of your website traffic into sales using data-driven conversion rate optimisationWebsite design tips to make your business stand out and maximise revenueECommerce strategies to grow visibility and revenue, whatever platform you are usingGoogle Adwords advice to bring down that all-important CPAHow to launch a new business onlineUsing direct response marketing principles in an online environmentUnderstanding what your competitors are and arent doing, so that you can copy the best bits and exploit the gapsMore information and show notes are available at the podcast website www.exposureninja.com/podcast
Episodes
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Is Black Friday Marketing Still Worth It? [EXTRA 002]
24/11/2022 Duration: 51minBlack Friday. Is it still worth it for businesses in 2022? Should they bother with it in 2023? That's just one of the questions discussed in this week's Podcast EXTRA episode, with our regular host, Tim Cameron-Kitchen, and Meme Connoisseur (read: Digital Marketing Specialist), Jess Percival. Watch the video recording instead @ https://www.youtube.com/watch?v=cSGTKevnln4 Get the show notes @ https://exposureninja.com/podcast/extra-002/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/your-google-book/
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DON'T COPY HelloFresh's Marketing Strategy
21/11/2022 Duration: 31minHelloFresh is growing fast - how are they doing it? Marketing segmentation, influencer marketing and content marketing are just some of the ways this meal delivery kit brand is dominating the industry. But there are plenty of ways HelloFresh could be marketing the business even better. Get the show notes @ https://exposureninja.com/podcast/263/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/your-google-book/
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How CONTENT MARKETING will work from Jan 1st
14/11/2022 Duration: 21minStruggling to create content for all your platforms? Learn how to create content for every platform and save time in the process. There’s no catch, we promise! Get the show notes @ https://exposureninja.com/podcast/262/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/your-google-book/
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Can Twitter Become a TOP Ad Platform? [EXTRA 001]
11/11/2022 Duration: 48minThis is new. This is a new podcast format. We're trying something different, an alternate podcast format that's a bit more conversational. We're going to try this for a few weeks. If you love it, let us know and we'll keep doing them. If you don't let me know that too. I hope you enjoy it. Get the show notes @ https://exposureninja.com/podcast/extra-001/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/your-google-book/
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THIS Is Why Your LANDING PAGES Don’t Convert
31/10/2022 Duration: 45minEvery week I see 100s of landing pages letting conversions slip through their fingers. And it's so easy to fix. In this podcast, I break down the components of the perfect landing page so that your landing pages convert 10x higher. Get the show notes @ https://exposureninja.com/podcast/261/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/your-google-book/
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START TODAY: How SEO Will Work in 2023
17/10/2022 Duration: 24minWill AI content take over? Is it getting harder to rank on Google? Will 2023 finally be the year of voice search? Today’s podcast answers all those SEO questions and more. Get the show notes @ https://exposureninja.com/podcast/260/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/your-google-book/
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STEAL Figma's $20 BILLION Digital Marketing Strategy
10/10/2022 Duration: 34minFigma sold to Adobe for a massive $20 Billion. But how did it get there? Find out exactly how Figma rose to be one of the most popular design platforms in today’s podcast. Get the show notes @ https://exposureninja.com/podcast/259/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/your-google-book/
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Create a Call-to-Action that NEVER FAILS
03/10/2022 Duration: 31minIn today’s episode we cover four reasons your call to action isn’t working, and how you can fix it. Get the show notes @ https://exposureninja.com/podcast/258/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/your-google-book/
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STEAL Gymshark's £1B SEO Strategy
26/09/2022 Duration: 23minGymshark used to rely on influencer marketing to promote their gym wear, but things have changed. They’re now driving 4.5 million organic search visits every month through search engine optimisation alone. So what’s their strategy? That’s exactly what this podcast is all about. Get the show notes @ https://exposureninja.com/podcast/257/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/your-google-book/
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COPY the CONTENT STRATEGY Behind a $33M SaaS Exit
20/09/2022 Duration: 23minLearn the three marketing strategies we used to help a SaaS business reach a $33 million exit. Get the show notes @ https://exposureninja.com/podcast/256/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/your-google-book/
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STEAL This (Award-winning) LOCAL SEO Strategy
13/09/2022 Duration: 27minLearn the award winning strategy that resulted in a 146% increase in leads for a local law firm. Get the show notes @ https://exposureninja.com/podcast/255/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/your-google-book/
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Digital Marketing MYTHS That KILL Growth
05/09/2022 Duration: 32minToday we debunk some of the biggest marketing myths that are harming your business’ growth. Get the show notes @ https://exposureninja.com/podcast/254/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/your-google-book/
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Google Announces New SEISMIC Algorithm Update
01/09/2022 Duration: 31minGoogle has announced possibly the biggest algorithm update since the Medic Update. Listen in to find out what it is and what you need to do about it. Blogs mentioned in the episode: Everything We Know about the Helpful Content Update (So Far) https://exposureninja.com/blog/helpful-content-update/ What Is the Medic Algorithm Update?https://exposureninja.com/blog/what-is-medic-algorithm-update/ What is E-A-T? (and Why It’s SO Important for SEO) https://exposureninja.com/blog/what-is-eat/ Get the show notes @ https://exposureninja.com/podcast/253/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/your-google-book/
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The £10,000,000 Content Playbook (You Can Have for FREE)
22/08/2022 Duration: 28minLearn the website sales funnel strategy we used to triple a clients traffic in one year, and reduce their Google ads cost-per-lead by 73%. Get the show notes @ https://exposureninja.com/podcast/252 Get a FREE review of your website @ https://exposureninja.com/rpod/review Download our eBook @ https://exposureninja.com/your-google-book
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Goodbye SEO. Hello Video Marketing.
15/08/2022 Duration: 39minVideos make up 82% of all consumer internet usage. In today’s podcast, we share the strategy we use to get 1,492 leads from video. Get the show notes @ https://exposureninja.com/podcast/251 Get a FREE review of your website @ https://exposureninja.com/rpod/review Download our eBook @ https://exposureninja.com/your-google-book
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STOP Confusing Your Customers. Do THIS Instead.
08/08/2022 Duration: 21minLearn how to speak your customer’s language and increase leads and sales in the process in today’s podcast. Get the show notes @ https://exposureninja.com/podcast/250/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/your-google-book/
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Most Branding Doesn't Work. Try This Instead.
01/08/2022 Duration: 31minBrand building is important. But, most digital brand building doesn't work. But I've found a better way. I call it IBBR. Listen along to find out what it is (and how you can use it). Get the show notes @ https://exposureninja.com/podcast/249/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/your-google-book/
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SHEIN’s $16B Digital Marketing Game Plan
25/07/2022 Duration: 28minToday’s podcast breaks down SHEIN’s marketing strategy, and how they have become the largest fast fashion brand in the world. Get the show notes @ https://exposureninja.com/podcast/248/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/youtube/
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Fix these common SEO mistakes
18/07/2022 Duration: 17minWe’re going to show you some five-minute fixes that you can implement on your website right away to start getting some results Get the show notes @ https://exposureninja.com/podcast/247/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/youtube/
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How to Spy on Your Competitor’s PPC Ads
04/07/2022 Duration: 40minToday we're going to analyse your competitor's PPC ads in three key areas. Firstly, their targeting. Secondly, the ad copy that they're using. Thirdly, how much are they spending in total over time. Get the show notes @ https://exposureninja.com/podcast/246/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Download our eBook @ https://exposureninja.com/youtube/