Synopsis
Creative Warriors is a community of purpose-driven entrepreneurs and creative small business owners. Brave souls taking the road less traveled, forging our way through the world creating businesses marketing ourselves and our talents. Business coach, entrepreneur and warrior himself, Jeffrey Shaw, interviews leading authors, successful entrepreneurs, and well known creatives, who will offer you inspiration and best business practices that you can apply directly in your life and business. Topics include social media, marketing, time management, creativity as well as many out-of-the-box innovative business ideas.
Episodes
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177: Talking Stick - Emotional Branding Part 1
18/07/2016 Duration: 10minWe have something truly special for you today. A two-part episode on the topic of Emotional Branding. You might be wondering, "what is emotional branding?" Emotional Branding is for businesses that need to trigger the emotions of prospective clients. It's the emotions that get them to work with you. Most warriors are in businesses where understanding the concept of Emotional Branding and having a strategy would serve them very well. Here's how the two-parts work: Part one, episode 177, introduces the concept of Emotional Branding. You'll come to understand what it is, how it connects with your clients, and how it will benefit you. The player for Part one is above. In Part two, episode 178, I provide 5 specific Emotional Branding Tips and Strategies. The player for episode 178 is below. The reason we are splitting this up is so that after you listen to both episodes, you can go back and just listen to Part two, 178, to study the tips and strategies better. I'm very excited to bring the Emotional Branding conce
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176: Stephen Key - One Simple Idea
16/07/2016 Duration: 33minHave you ever had a great idea, the next big invention, that you wished you followed through on? Today we're speaking with an accomplished inventor about idea generation and finding a lane in life that’s perfect for you, despite your personal challenges. Embracing your challenges and leveraging the gifts that come from them will move life forward. Stephen Key is an award-winning inventor, an intellectual property strategist, and a successful entrepreneur. The more than 20 products he has licensed over the past 35 years have sold in Walmart, 7-Eleven, and Disney stores and theme parks worldwide, as well as been endorsed by Michael Jordan, Alex Trebek, and Taylor Swift. In 2001, Key cofounded inventRight, a one-on-one coaching program that helps people license their ideas. His bestselling book One Simple Idea: Turn Your Dreams Into a Licensing Goldmine has been translated into five other languages. He writes about entrepreneurship and licensing online regularly for Inc., Entrepreneur, and the website Core77. Hi
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175: Helene Segura - Working Smarter, Not Longer
13/07/2016 Duration: 38minIf you could hire a special agent in your business, to come in and obliterate your biggest problem, what might you want to get rid of? How about inefficiency? Today we have with us an Inefficiency Assassin, who’s going to help you take out this obstacle and arm you with what you need to know to be more efficient in business and life. Do you want to wake up 10 years from now and think, “I wish I’d lived a little more instead of worked around the clock”? Helene Segura doesn’t want that for you either. That’s why she tells her time what to do -and teaches others how to do the same by slaying lost time. The author of two Amazon best-selling books, her latest being--Inefficiency Assassin: Time Management Tactics for Working Smarter, Not Longer. Helene has been the featured productivity expert in more than 100 media interviews including publications such as US News and World Report and Money Magazine as well as on Fox, CBS, ABC and NBC affiliates. During her time management keynotes and workshops, she shares her mi
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174: Talking Stick - Authenticity
11/07/2016 Duration: 08minThe message about authenticity has gotten through loud and clear. We know that to be in business today and build real relationships with those we do business with based on trust, we must be authentic. I'm thrilled entrepreneurs and Creative Warriors have embraced this all important message. And now we're hearing a lot about alter-egos, super powers, and finding our superhero within. Isn't this a conflict you might be thinking? Be authentic AND have an alter-ego? Well, before everyone gets confused, let's have a chat about this and set the record straight. "Authenticity is not something we become. It's something we uncover." -Jeffrey Shaw The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - We want to hear your opinion on the topic. Let us know what you think or share a personal story. Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and add to the conversation. Contact Jeffrey - Website Coaching support Available for speaking Re
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173: Matt Inglot - Profitable Freelancing
09/07/2016 Duration: 43minDo you consider yourself a freelancer? I never have. I've considered myself a small business owner, an entrepreneur, but never a freelancer. In fact, I’ll admit to thinking freelancer had a bit of a negative connotation for me. That it meant I would do anything for anyone; that’s so not true if you want success. Today we have an expert about freelancing who will help us get clear on what it means to be a freelancer and how to prosper. Matt Inglot's expertise comes from running a web agency for the last ten years which he transformed from a traditional brick and mortar office and an 80 hour work week to significantly less work and far greater profitability. From that experience, Matt realized that most freelancers and consultants make life far harder for themselves than it needs to be. In an effort to help others Matt created FreelanceTransformation where he helps fellow consultants and creative services providers earn more and build their consulting business around their lifestyle. Highlights - The biggest c
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172: Karin Hurt - Winning Well
06/07/2016 Duration: 35minDoes the thought of managing other people make you uncomfortable? Would you rather just do everything yourself? What if managing people felt right? That it's about building relationships not just getting results. It is possible to feel like you're not just winning but in fact winning well. Karin Hurt is a keynote speaker, leadership consultant, and professor. A former Verizon Wireless executive with over two decades of experience in sales, customer service, and HR. She was recently named to Inc's list of 100 Great Leadership Speakers, AMA's 50 Leaders to Watch in 2015. Karin's latest book Winning Well: A Manager's Guide to Getting Results-Without Losing Your Soul combines the bottom line with the human spirit and lends tremendous insight into business relationship management. Highlights - Blending the bottom line with human spirit Expectation Matrix Relationship value alignment Confidence-competence matrix Why you should delegate Resources - Zoho Expense Are you wasting 5 days a month doing expense reports on
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171: Talking Stick - Amazement
04/07/2016 Duration: 07minBeyond joy. Beyond gratefulness is Amazement. That feeling you get when you stand at the foot of the Grand Tetons. Or on the rim of the Grand Canyon. Or hold a newborn baby in your hands. Or look up at fireworks exploding above your head. A slight taking away of the breath and yet it gives you life. Feeling humbled by it all yet inspired to be bigger. There’s something about amazement that it almost always feels so expansive and so open to possibility. In that moment we can feel small in the face of amazement yet so a part of the bigger picture. We need more amazement in our lives. Go out and find some. See the amazement in everyday moments. And enjoy your 4th of July celebration.
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170: Wendy Lipton-Dibner- Currency of IMPACT
02/07/2016 Duration: 46minTime and again we hear that we should focus on impact more than money. Often easier said than done when you're in the throes of living. We’re going to explore the concept of focusing on impact more than money, the strategy and missing pieces that might be standing in your way to create the impact that will result in your financial success. Wendy Lipton-Dibner is a multiple-time bestselling author and internationally recognized authority on business development through Impact Strategy. She’s presented at the US Senate, produced thousands of business growth programs for corporate, healthcare and non-profit organizations, and helped hundreds of thousands of entrepreneurs maximize and capitalize on their unique impact. She’s the author of the bestselling book, Focus on Impact: The 10-step map to reach millions, make millions and love your life along the way. We had a super conversation where Wendy not only explains how the best businesses currently market, but also why. Highlights - 6 key ingredients for maximum
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169: John Cawley - Cause Marketing
29/06/2016 Duration: 43minCause Marketing Inspiration and purpose are usually staring us right in the face. Tapping into both takes innovation, grit and a personal connection to solving a significant problem for others. Today's guest has that along with a strong entrepreneurial spirit and a will to create lasting impact. John Cawley is a serial entrepreneur living a tale of redemption by turning something ordinary into something extraordinary that you wear almost every day into a meaningful tool to inspire you and everyone that you meet. Your socks! What's most interesting is what inspired him, how he's personally connected to this purpose and what taking a gamble on something that he felt would be a service to others. His initial goals has taken on a life of its own and creating impact well beyond what he even imagined. To me that's proof, he is living a life directly connected to his purpose. On a side note, I’m a huge fan of Inspyr Socks and wear them every opportunity I have to swap my flip flops for socks. If you ever see me spea
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168: Talking Stick - Compel Don't Tell
27/06/2016 Duration: 09minNo one likes a know it all. Don't we all want to get away from the person at a party that goes on and on about themselves? Don't be that person as a business. Don't tell prospective clients about yourself. Compel them, magnetize them, fascinate them. At least at first. Think of it as flirtation. Get their attention. Use your smoothest moves. Then, once interested, you can tell people about yourself. I provide some specific examples in three areas that you most want to concentrate on being compelling--marketing, networking, and branding. "Compel Don't Tell."-Jeffrey Shaw The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - We want to hear your opinion on the topic. Let us know what you think or share a personal story. Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and add to the conversation. Contact Jeffrey - Website Coaching support Available for speaking Resources - Free Webinar: I'll be sharing how to leverage your creati
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167 Cara Bradley- On the Verge
25/06/2016 Duration: 39minDo you know that feeling when you are on the edge of something great happening? A tipping point? When it feels like the wind is at your back and you are working at your peak performance? Today you’re going to review some suggested methods that can create that feeling of being on the verge whenever you want it. Cara Bradley is the author of On the Verge. She is a passionate teacher of yoga, meditation, and fitness who has been in the trenches of personal transformation as a “mental strength coach” for over three decades. Cara specifically supports creating a clear state of mind, a connected body, and an open heart.” At her Verge Yoga Center, retreats, corporate training sessions, she works with teams such as Villanova University football and Penn State men’s basketball helping them mentally prepare for success. Highlights: 3 ways experience life and how they impact your success Calling off the "search" to step into living 4 practices to harness the busy mind Aligning heart, mind and body Resources - Zoho Invoi
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166: Christine Hassler- Expectation Hangover
22/06/2016 Duration: 40minToday we're talking about expectations or more precisely when things don't turn out as we expected. What our guest calls an Expectation Hangover. Our conversation is full of great takeaways and tangible actions you can all take to meet your goals and fill your soul. Christine Hassler is the author of 20 Something, 20 Everything, The 20 Something Manifesto, and the national bestseller Expectation Hangover: Free Yourself From Your Past, Change Your Present, and Get What You Really Want, which was recently released in a new paperback edition. Christine left her successful job as a Hollywood agent to pursue a life of purpose she could also be deeply passionate about. For over a decade she has been sharing her passion to ease suffering as a speaker, retreat facilitator, life coach and author. Christine believes once we get out of our own way, we can show up to make the meaningful impact we are here to make. Highlights - Managing goal setting and results Goal line vs. the soul line Understanding expectations Role P
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165: Talking Stick- Doing Your Best and Sometimes Not
20/06/2016 Duration: 08minI've always hated the typical business advice "don't take it personally." As Creative Warriors it IS personal. We are always trying to do our best. We care deeply about what we create and the outcome we produce. How can we not take that personal? Which is why it's so challenging when we feel we haven't done as good a job as we'd like. In this episode, I share my thoughts on what to focus on to do your best job possible, what your "real" job is, and how to handle it when the results aren't what you hoped for. We all have those moments. "Dwell as near as possible to the channel in which your life flows."-Henry David Thoreau The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - We want to hear your opinion on the topic. Let us know what you think or share a personal story. Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and add to the conversation. Contact Jeffrey - Website Coaching support Available for speaking Resources - Free
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164: Nick Friedman - College Hunks Hauling Junk
18/06/2016 Duration: 40minToday’s episode is a mind-opening conversation proving that anything is possible. If you’ve ever thought that’s not going to work in my industry or, sure, maybe for someone else but not me, think again. Our guest today has achieved phenomenal success in an easily overlooked industry and proves anything is possible with determination, a system and a willingness to consider new ideas. In 2003, Nick Friedman co-founded College Hunks Hauling Junk with his best friend, Omar. They used an old cargo van, doing all the hard labor and everything else themselves and made $8000. In their second year in business, they did $1.2 million dollars in sales. College Hunks Hauling Junk now has over 60 locations and does over $30 million in revenue annually. In 2009, they appeared on INC’s 500 fastest growing companies list and in 2013, won the Franchise Award. Nick, one of INC’s top 30 under 30 has appeared on tv shows Shark Tank, Millionaire Matchmaker, The Pitch, House Hunters and more. He is also the co-author of the book, E
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163: Ryan Holiday - Ego is the Enemy
15/06/2016 Duration: 39minThere may be a subtle, or not so subtle, enemy keeping you from what you want and enjoying what you already have. An enemy that we have control over yet is not so easy to look in the eye, but we must at least consider it’s presence. That enemy is ego. Join us as we dig into ego, confidence, passion, and purpose with Ryan Holiday. Ryan is a strategist and expert on stoic philosophy, among many other subjects. He dropped out of college at 19 to apprentice under Robert Greene, author of The 48 Laws of Power, and later served as director of marketing for American Apparel. His company Brass Check has advised clients like Google, Taser, and Complex, as well as many prominent bestselling authors. Ryan has written a total of 5 books, the most recent being Ego is the Enemy. His previous book, The Obstacle is the Way, has been translated into 17 languages and has a cult following among NFL coaches, world-class athletes, TV personalities, political leaders, and others around the world. His perspective will absolutely ma
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#162 Talking Stick - Price Objection
13/06/2016 Duration: 08minI get it--no one likes to have their prices challenged. Having been a high-end portrait photographer for 32 years, the most expensive in my area, I got challenged a lot. So I've got your back on this topic. Listen in to learn how to respond to the objection and how to avoid it in the first place. This topic was largely inspired by my shaving creme. You have to listen to understand. "Don't Take Offense. Get Them Over The Fence."-Jeffrey Shaw The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - We want to hear your opinion on the topic. Let us know what you think or share a personal story. Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and add to the conversation. Contact Jeffrey - Website Coaching support Available for speaking Resources - Free Webinar: I'll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your
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161: Dan Millman- Finding Meaning and Direction in a Changing World
11/06/2016 Duration: 41minToday we’re talking about the Four Purposes of life. We're peeling back how that’s different than your personal purpose and what that has to do with your career choice and calling. And how to effectively embrace your purpose even if what you're passionate about is not what you do for a living with a peaceful heart and a warrior's spirit. Dan Millman, a former world champion athlete, gymnastics coach, martial arts instructor and college professor, has authored 16 books published in 29 languages. His classic semi-autobiographical book, Way of the Peaceful Warrior, was adapted to film in 2006 and is a fascinating story. We chat about his latest book, The Four Purposes of Life: Finding Meaning and Direction in a Changing World. Dan is an in-demand speaker who brings his message of the way of the peaceful warrior to audiences around the world. Highlights - The two types of intuition(sensing) defined The difference between a career and calling Learning from life's lessons Stumbling toward the light Resources - Fr
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160: Jeff Benedict - The Intersection of Happiness and Despair
08/06/2016 Duration: 38minWe all face hard times. Challenges in life. Sometimes larger than we can ever imagine surviving. It's in those times you realize you have the power of choice in how to respond in those circumstances. Today we’re talking about making a choice when you are at the intersection of happiness and despair. It’s not very often I get to interview a friend. But then again, it’s not very often we are fortunate enough to have friends as highly accomplished as Jeff Benedict. Jeff and I go way back having fought the good fight in CT state politics. Jeff is a New York Times best-selling author, a special features writer for Sports Illustrated, and a television and film producer. He has written fifteen books on topics ranging from violence against women to a deadly E. coli outbreak to the discovery of a 10,000-year-0ld skeleton in North America. He's also written for the New York Times, the LA Times, and his stories have been the basis of segments on 60 Minutes, 20/20, 48 Hours, Good Morning America, and the Discovery Channe
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159: Talking Stick- Behavioral Boomerang
06/06/2016 Duration: 09minWe all know on some level that how we treat others is how we can expect to be treated. This simple truth seems to be often overlooked in business. But this is not about consequences. This is about the power you hold to create just the type of business and life that you want. “Create the results you want by the behavior you lead with” -Jeffrey Shaw The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation – We want to hear your opinion on the topic. Let us know what you think or share a personal story. Join our community Facebook group, Creative Warriors Unite, atwww.joinwarriors.com and add to the conversation. Contact Jeffrey – Website Coaching support Available for speaking Resources – Free Webinar: I’ll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your Talent. Register here or text warrior to number 33444 to register and unleash your creative thinking
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158: Jason Fried - A Different Perspective
04/06/2016 Duration: 49minOften in business, we can find ourselves battling with different advice. We hear one thing works and then we hear the exact opposite. We’re left wondering who to believe. What advice do we follow? Our guest, today in a lot of ways, has a very different perspective on being in business. In many ways, you’ll hear there's no one right way. Jason Fried is the co-founder of Basecamp, a privately-held Chicago-based company committed to building the best web-based tools possible with the least number of features necessary. Basecamp software provides you with a place to work and a way to work. Basecamp products do less than the competition -- intentionally! Their weblog, Signal vs. Noise, is read by over 100,000 people every day. Jason is the co-author of several business books including ReWork, Remote, and Getting Real. He believes in the value and beauty of the basics. Elegance, respect for people's desire to simply get stuff done, and the honest ease of use are the hallmarks of Basecamp. Highlights - Having a clea