Synopsis
Creative Warriors is a community of purpose-driven entrepreneurs and creative small business owners. Brave souls taking the road less traveled, forging our way through the world creating businesses marketing ourselves and our talents. Business coach, entrepreneur and warrior himself, Jeffrey Shaw, interviews leading authors, successful entrepreneurs, and well known creatives, who will offer you inspiration and best business practices that you can apply directly in your life and business. Topics include social media, marketing, time management, creativity as well as many out-of-the-box innovative business ideas.
Episodes
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537: David Horsager – The Strategy of Trust
06/11/2019 Duration: 45minAs Creative Warriors, we’re always looking for ways to expand our business and build new relationships. We often look for things outside of ourselves that will help us gain a strategic advantage. What if the edge we need is something we currently possess? A gift and an ability that is within us already. There is no master formula or a step-by-step guide to success. But there are character traits and habits that will cultivate an environment that will lead to success. A characteristic that is vital to your success in business and personal relationships is trust. If you want to set yourself apart from your peers and the competition, then you must have trust. To dive deeper into the subject of trust, I’ve brought on author, speaker, and business consultant David Horsager. He is the leading expert on trust, and the impact it has on everything from individuals and organizations to global governments. David helps leaders and organizations become the most trusted in their industry through research, speaking, consu
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536: Talking Stick- Your Theme for 2020
04/11/2019 Duration: 14minIn what has become an end-of-the-year annual tradition on Creative Warriors, in this episode I share ideas about setting your theme for next year. Why it's important, how to go about discovering your theme and how your theme integrates into your goals for 2020. Your theme is your north star, your guide and what will keep you on track! Listen in. The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and share your feelings and continue the conversation. Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDX LincolnSquare video and please share! Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not which is why you're not converting traffic and leads to c
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535: Ethan Beute- Rehumanize Your Business with Video
30/10/2019 Duration: 48minI am continuously looking for new authentic ways to connect with people. Personal connections have been essential for me when looking to create new business relationships. It's a vital part of my professional strategy. The goal is to expand my business in an organic way that genuinely connects with the people I intend to work with professionally. There are many ways to accomplish this, but the strategies that interest me are the ones the maximize our human connections. I do business intending to inspire or to be of service to my clients and audience. The best way to do this is by having a presence in their lives. Video helps you create a presence and a relationship that's more intimate than an email, a text, or a web blast. As entrepreneurs, it can have a massive impact on our business. To dive deeper into the power of utilizing personal video in business, I've brought on entrepreneur and author Ethan Beute. Chief Evangelist at BombBomb, host of The Customer Experience Podcast, and co-author of Rehumanize Yo
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534: John Jantsch- Blending Business with Mindfulness
23/10/2019 Duration: 45minIn business, we're often taught to achieve at all costs. But what if there’s a better way to approach entrepreneurialism that still leads to success and achievement. A way to bring more peace, calm, and artistry to your business life. Being an entrepreneur is similar to being an artist. You are creating something from nothing, and you genuinely care about what you’re creating. For Creative Warriors, your business is truly an extension of you and what you want to offer the world. When you start embarking on a journey of self-improvement, the results will simultaneously help both you and your business. To dive deeper into this approach, I’ve brought on John Jantsch, the CEO of Duct Tape Marketing. A powerhouse in the industry, John is CEO of Duct Tape Marketing, a small business marketing speaker, a marketing consultant, and bestselling author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine, and The Referral Engine. To learn how to become a more mindful and productive entrepreneur who leads w
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533: Talking Stick- Empathy Intelligence
21/10/2019 Duration: 11minAfter observing a number of situations recently where leaders seem to have a lack of understanding of those they lead, it got me wondering about measurable empathy intelligence. We have tests, assessments and scales for every other kind of intelligence but empathy intelligence doesn't even exist. As far as Google is concerned. It's always wrapped up under emotional intelligence. I think we need to change that and in this episode you'll understand why. The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and share your feelings and continue the conversation. Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDX LincolnSquare video and please share! Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the
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532: Kate O’Neill- Merging Humanity and Technology
16/10/2019 Duration: 49minSometimes I have concerns about technology and the impact it is having on society. Whether positive or negative, it has become an integral part of our lives, both professionally and personally. With the advances we’ve made in technology, there are still some significant questions about its impact. Will it lead us to a perfect or a dystopian future? Is it possible to merge technology and humanity in a positive, constructive way? In many ways, technology has the power to improve our current social conditions. With the right intentions, it can lead to solving critical social issues like eliminating cancer and cleaning our oceans. The possibilities are endless, and we’re just beginning to understand the potential of technology in our lives. To dive deeper into the impact of technology and artificial intelligence on society, I’ve brought on keynote speaker, entrepreneur, and author Kate O’ Neill. Incredibly optimistic and amazingly intuitive, Kate is a thought leader who has a history of utilizing technology and
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531: Talking Stick- Seeing is Better Than Serving
14/10/2019 Duration: 16minWe all strive to provide the best customer service possible. But what if good or even exceptional customer service isn't enough? Excellent customer service is too easy to replicate so it's still hard to stand out. What could be better than serving people? Seeing them. Really seeing them and all that is important to them. Feeling seen, heard and understood are some of the most important feelings we can have. Making customers feel seen will stand out! The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and share your feelings and continue the conversation. Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDX LincolnSquare video and please share! Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the rig
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530: John Livesay- Best Selling Through Storytelling
09/10/2019 Duration: 46minIf you want to attract business you must have a story that is interesting. Business owners often miss out on opportunities or cannot close a deal because they didn't make a lasting impression. Many think that it's luck, but it's not. It's important to spend time molding, crafting, and perfecting your story; it can change your future. Success depends on the stories we tell about ourselves and our business. Even as I advanced in my career, I had to reevaluate and craft my story. It was important to differentiate myself from my peers and make a name for myself among other speakers. The benefits are amazing. A strong story resonates with people long after you have left the room. Everyone wants to be attractive to other people; creating a personal account is one of the best ways to do it. To dive deeper into the art of storytelling for business, I've brought on sales keynote speaker and author of "Best Selling Through Storytelling," John Livesay. As a speaker, he shares lessons from his award-winning sales career
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529: Talking Stick- Aspirational Marketing
07/10/2019 Duration: 11minCould it be that we're becoming more positive? That marketing pain and negativity is no longer what people need to see before they seek a solution? It seems so! Or at least negativity is not all they want to see. Find out how to market aspiration and paint a picture of all that's possible! The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and share your feelings and continue the conversation. Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDX LincolnSquare video and please share! Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not which is why you're not converting traffic and leads to clients and attracting your most profitable customers. Fil
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528: Brad Deutser – Finding Clarity
02/10/2019 Duration: 41minA lack of clarity can severely hinder the life of a creative professional. You can have a bunch of daily tasks and plenty of work to do, but without clarity, you don't have a clear idea of why you're doing it and how it will benefit your overall goal strategy. With clarity, you can stay flexible on the path to achieving each goal. Clarity of purpose, clarity of direction, and clarity of identity are vital to business and personal success. Clarity helps you find your foundation and positively reach your desired destination. When we approached our 500th episode, I had to gain new clarity about the direction of the show and how I planned to serve this community moving forward. That re-focus and shift led me to develop a new philosophy which was to help people who needed creative solutions. A mindset that led me to develop 'business with a soul.' To dive deeper into clarity in business, I've brought on author, strategist, business advisor, Founder, and CEO of Deutser Brad Deutser. Brad is the Founder and CEO of
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527: Talking Stick- Three Months To Change Your Life
30/09/2019 Duration: 14minThere are three months left to 2019. So I'm challenging you with a series of things you can do for the remaining three months to change your life. Three daily practices for three months. Three things you're going to start doing for the next three months. And three things you're going to stop doing for the next three months. This combination of threes is practically certain to change your life in just three months! The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and share your feelings and continue the conversation. Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDX LincolnSquare video and please share! Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? O
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526: Jessica Abel- Find Your Creative Focus
25/09/2019 Duration: 48minProcrastination gets in the way of creative professionals in different ways. We can have too many projects that we’re working on, jobs that don’t feed our bigger goals, and even too many tabs open on our computer. But you’re able to get further if you can focus on one goal. If you have to think about what to work on, you’ll suffer from decision fatigue which leads to procrastination. I tackle this feeling by “environment shifting.” When I was writing my book, for example, I would go to the rooftop pool of my building. By doing certain work at different desks, I give my brain cues to focus in on a project. To dive deeper into honing into our creative purpose without distractions, I’ve brought on comic book writer, author, and coach Jessica Abel. She is the author of Growing Gills, Out on the Wire, La Perdida, and two textbooks about making comics. Abel's latest work of fiction is the Eisner-nominated Trish Trash: Rollergirl of Mars. She is Chair of the Illustration Program at the Pennsylvania Academy of Fine A
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525: David Hauser- Optimize Your Life
18/09/2019 Duration: 49minI used to eat out for almost every meal. I rarely cooked, and my body, skin and bank account were suffering. But then, I changed my eating habits because I wanted to look good. As I got older, my mindset shifted; I realized that how I felt was more important than how I looked. Now, my motive isn’t how I look or how healthy I am, it’s how I can optimize my life. If I can feel better, I’m able to spend more time with kids and be more effective while working. As entrepreneurs, we all need to take control of our health because it has a huge impact on our business. To dive deeper into optimizing our life, I’ve brought on serial entrepreneur and author David Hauser. David co-founded Grasshopper, which was acquired by Citrix Systems for $170 million, among many others. His book is called Unstoppable: 4 Steps to Transform Your Life. David has questioned conventional wisdom about health to find out what worked for him. To find out how you can approach your health with an entrepreneurial mindset, download this episode
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524: Talking Stick- The Unique Experience of Transition
16/09/2019 Duration: 18minWhether you are transitioning from a corporate job to another field or to becoming an entrepreneur and going out on your own, it's a unique experience. Or perhaps you've been an entrepreneur all along but there's something else you'd like to be doing that's more meaningful to you. Transition has its challenges while also being incredibly exciting. I offer some common experiences and tips to expect as you transition from one thing to another. The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and share your feelings and continue the conversation. Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDX LincolnSquare video and please share! Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO
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523: William Ammerman- Technology: Fear or Future?
11/09/2019 Duration: 56minThere are aspects of modern technology and AI that could make us fearful. Companies and governments are using our data to influence us commercially and politically. Even scarier, we often aren’t aware of these actions because they are invisible. However, the new data-driven frontier gives us a lot to be excited about as well. Technology used to be available to a select few until it became accessible to the masses. The same thing is happening with marketing data: its abundance is leveling the playing field. As a small business, you can use it to personalize your message to your clients, connect the dots between advertising and purchases, and even create a movement. To dive deeper into harnessing the power of data, I’ve brought on renowned technologist William Ammerman. He has a master’s from the UNC School of Media & Journalism and has completed post-graduate work in artificial intelligence at MIT. He currently serves as the Executive Vice President of Digital Media for Engaged Media where he manages digi
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522: Talking Stick- Customer Behavior Gap Part 2
09/09/2019 Duration: 20minA continuation of last week's Talking Stick episode, this week we get more specific on three ways customer's behavior using technology has changed and how we need to adapt. In summary, they want to stay where they are, one size does not fit all, and they want to feel like one in a million. Listen in to understand the strategies you'll need to keep up and be ready for the future. Until it changes again. The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and share your feelings and continue the conversation. Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDX LincolnSquare video and please share! Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not
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521: Sunny Bonnell- Unleash Your Rare Breed
04/09/2019 Duration: 50minThe Creative Warrior community is made up of misfits; we’re people who think differently than our peers and often feel like outsiders looking in. It’s common to want to change the traits that make us different, but it’s precisely those special qualities that will make us the most successful in business and life. So how can we learn to embrace our imperfections? There is no step-by-step guide to success. In fact, following a guru or guidebook can stifle the gifts that we have to offer the world. To uncover your unique traits, you’re going to have to think outside the box. Look at the things that other people consider weaknesses, and see if they’re the things that set you apart. To dive deeper into figuring out your “Rare Breed,” I’ve brought on author and brand expert Sunny Bonnell. Sonny was named GDUSA “Top 25 People to Watch” and is an Inc. columnist. She’s also the co-founder of Motto, one of the top branding and digital agencies in the country that works with disruptors and innovators to build the next ge
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520: Talking Stick- Customer Behavior Gap Part 1
02/09/2019 Duration: 15minOne of the biggest challenges businesses face today is keeping up with changes in customer behavior. Never is this truer than the gap that is created between how customers are behaving on technology and how businesses are using technology. In this two-part series, I will address this problem. In this episode, Part 1, we focus on websites and how mobile-user behavior is having a major impact on marketing your business. The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and share your feelings and continue the conversation. Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDX LincolnSquare video and please share! Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers
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519: Sashka Hanna-Rappl - Being Soul’d Out
28/08/2019 Duration: 40minFiguring out your life’s purpose can feel like a daunting endeavor. It’s such a big question, and we often confuse purpose with career. We can get lost in our thoughts when we try to answer the question, “Why am I here?” But if you’re out of alignment with your purpose, it can throw your whole entrepreneurial “ecosystem” off. Your purpose is not something that will box you in or keep you small- it will make you feel expansive. I’ve always had an innate sense of my own purpose: to take my soul on a hell of a journey. I have a vision that I will be on my deathbed laughing at where I ended up. The more I accept and embody my purpose, the more it grows and attracts others. To dive deeper into finding your purpose, I’ve brought on author and “edutainer” Sashka Hanna-Rappl. Sashka is the creator of Soul Brand Marketing® and Brand Your Soul® where she awakens leaders to re-connect and fulfill their life purpose and leave their mark in the world. To find clarity about why you’re here on this Earth, download this epi
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518: Talking Stick- Your Diversity Opens Your World
26/08/2019 Duration: 13minA fun week of travel and several unplanned visits leads me to understand a valuable lesson about having a diverse business model. My hope is that you will be empowered to be true to yourself to build a diverse business model that can open up your world in ways that you can't imagine right now. The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and share your feelings and continue the conversation. Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDX LincolnSquare video and please share! Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not which is why you're not converting traffic and leads to clients and attracting your most profitable customers.