Optimize With Brian Johnson | More Wisdom In Less Time

Want to know what happens when we industrialized our food. Here are 5 key things to keep in mind.

Michael Pollan is one of the world’s leading thinkers on nutrition. Time magazine voted him one of the 100 most influential people in the world. He’s also a Professor of Journalism at UC Berkeley. One of the things I most love about him and his work is that, as a journalist, he takes a much wider, more objective view of the nutritional landscape—which can often be dominated by (and muddled by) individuals with *very* strong, dogmatic, inflexible ideologies. Big Ideas we explore: Nutritionism (vs. food), the big experiment (that failed), the Aborigine in all of us, the 5 fundamental transformations of industrializing food and Lucky Charms, Cocoa Puff and Trix cereals as health foods as per the American Heart Association. (

There's REAL work and then there's pseudo-work. It's all about intensity. Remember: Work = Time x Intensity.

What if happiness began at the end of your fork? The latest research on neuroscience and nutrition tells us that’s a VERY wise place to start. And, of course, that’s what this book is all about: A Nutritional Prescription for a Sharp Brain, Balanced Mood, and Lean, Energized Body. It’s a really well-written, eye-opening look at how we got into the nutritional mess we’re in and the extremely damaging effects of the modern American diet. And, of course, more importantly, how we can optimize our nutrition so we can dial in the three facets of happiness: our focus, our mood, and our energy.

High standards are great. Perfectionism? Not so much. In this class, we’ll take a look at why it’s so important to embrace the constraints of reality as we have fun incrementally optimizing–aggregating and compounding tiny improvements over time to create magic!

Fats. They are not created equal. Here's a quick look at the good, the bad, and the truly evil.

Want to know learning's enemy #1? Here it is: the fluency illusion. And, here's how to beat it!

Did you know fast-acting carbs light up the addiction center (called the nucleus accumbens) of your brain? Yep. Here's a quick look at some fascinating reseaarch on this and a tip on how to conquer your cravings.

Joan Vernikos was the former Director of NASA’s Life Sciences Division. Basically, she was responsible for understanding how to optimize the health and well-being of our astronauts. In this book, she walks us through how our sedentary lifestyles are surprisingly similar to the gravity-free lifestyles of astronauts in space. Just as an astronaut’s health rapidly deteriorates outside of gravity’s pull, OUR health erodes when we adopt a sedentary lifestyle. Big Ideas we cover include Gravity 101, why gravity is so N.E.A.T., how to build G-Habits and why your telomeres don’t like you sitting so much.

Here's a fun interview with Pilar Gerasimo and Dallas Hartwig about their new podcast called The Living Experiment. Check them out! https://itunes.apple.com/us/podcast/living-experiment-rethink/id113903086

"Edible foodlike substances." That's what Michael Pollan calls the stuff food scientists are cooking up these days. Remember Rule #1: Eat food. If your great-grandmother didn't eat, you probably shouldn't eat it. If it doesn't rot, don't eat it. If your 3rd grader can't pronounce ingredients? Don't eat it.

This book is very different than the types of books I usually focus on. It’s not “self-development” per se; it’s more like “state-development”—as in, the optimal politics for our nation and world. The main thrust of the book is that we are entering a revolutionary time, the era of “Great Connection.” His primary focus is on a macro level. In our Note we focus on how we can apply this wisdom on an individual level. Big Ideas include a look at the #1 illness of our era and how to deal with it, why we need Hard Gatekeeping, the difference btwn complicated and complex and building a 10,000 year clock while answering the call to revolution.

Want to reach your optimal weight while preventing heart disease, type 2 diabetes, dementia and cancer AND while feeling energized as you live longer? Eat more fat. That’s what Dr. Mark Hyman—one of the world’s leading Functional Medicine doctors—tells us. This book is ridiculously packed with Big Ideas—walking us through the eye-opening science of why fat is awesome along with a plan on how to “reboot our biology to our original factory settings” via a 21-day program followed by a long-term plan to rock it. We explore the surprising truth about fat, good fats vs. bad fats, going pegan (think: best of vegan + Paleo), a quality carb, and dealing with root causes rather than symptoms.

Gravity. It's always pushing us into the center of the Earth. If we're sitting all day every day, that causes super unhealthy compression. We need to decompress. Easiest way to do that? Stand tall!

Benedict Carey is an award-winning science writer for The New York Times. This book is his exploration of what the latest research says about, you guessed it, How We Learn. Big Ideas we cover include the #1 enemy to learning (and how to win that battle), why distributed your learning is where it’s at, how sleeping is like learning with your eyes closed and how to put the Zeigarnick Effect to use for maximum benefit.

Next time you walk through the grocery store remember: The long the shelf life, the shorter YOUR life. Choose real food.

David Ludwig has both an M.D. and a Ph.D. and is a professor and researcher at both Harvard Medical School and Harvard School of Public Health. He’s overseen dozens of diet studies, authored over 100 peer-reviewed scientific articles, and supported thousands of patients looking to optimize their weight. In this book, we learn how to conquer cravings, retrain fat cells, and lose weight permanently.

When you experience pain do you struggle and try to control your thoughts and feelings or do you accept the pain and commit to values-based action? Choose wisely! Keep the struggle switch in the OFF position. Remember: S = P x R.

Sir John Hargrave is a funny guy and this book is awesome. If you’re a bit of a geek (or if you’re married to one!) looking for a fun, grounded, super practical take on how to get your mind right so you can do what you’re here to do, I think you’ll love this book. Big Ideas we explore include: how to develop Jedi-like concentration, how to debug your mind, creating a vision of the best version of your life 10 years from now (and why it matters), how to make your life a masterpiece.

Eleanor Roosevelt tells us we gain strength, courage, and confidence every time we stop to look fear in the face and she challenges us to do that EVERY.SINGLE.TIME.