Corporate Warrior: High Intensity Training And Hit Business

In this episode, my guests are Abe Williams (Co-Founder of EverStrongSF) and Mike Pullano (Product and Fulfilment Manager at ARXFit). EverstrongSF is a fast-growing high-intensity strength training facility in San Francisco using ARX and MedX to provide a highly effective, efficient, and evidence-based exercise service. Everstrong SF have leveraged ARX technology to differentiate their business and offer the most leading-edge exercise service in the San Francisco Bay Area. "We were profitable by day eleven."    - Abe Williams, Co-Founder EverstrongSF In this episode, Abe tells his own fascinating health and fitness story that led to him become a high-intensity advocate and co-found EverStrongSF. Together, Mike and Abe describe how to start and grow a profitable ARX-based business. Get 15% off High Intensity Training Courses and Certifications and 60-Days FREE access to the Corporate Warrior Membership to help you grow your strength training business – Click HERE (only available till end of July 2018) Would

Six years ago, Ali Watts left the corporate world in Sydney, Australia, to follow her passion - helping people transform their bodies and minds through fitness and nutrition. She began her journey as a personal trainer and yoga teacher. Now, amongst other things (such as being a bad ass fit chick) she runs a quickly expanding Health Coaching business (employing other Health Coaches), is an owner of a S & C gymnastics studio and assists other business owners in the fitness and health industry to take their business to the next level. A while back, Ali kindly interviewed me on her podcast, Ali Fitness. I really enjoyed talking to Ali, and it quickly occurred to me that she is a very capable entrepreneur. She understands how to grow online and offline fitness businesses fast. To get a FREE business consultation with Ali, email Ali on ali [@] ali [dot] fitness Contact Ali: Facebook Linkedin Twitter Instagram Get 15% off High Intensity Training Courses and Certifications and 60-Days FREE access to the Corpo

Dr. Jeremy Loenneke is an Assistant Professor of Exercise Science at The University of Mississippi within the School of Applied Sciences. He obtained his PhD in Exercise Physiology from the University of Oklahoma under the mentorship of Dr. Michael Bemben. Dr. Loenneke had previously earned a Master’s degree in Nutrition and Exercise Science from Southeast Missouri State University under the mentorship of Dr. Joe Pujol. His research focuses on skeletal muscle adaptations to exercise with and without the application blood flow restriction. Listen to my Part 1 with Jeremy HERE Get 15% off High Intensity Training Courses and Certifications and 60-Days FREE access to the Corporate Warrior Membership to help you grow your strength training business – Click HERE In this episode, we cover: Muscle growth potential The value of high frequency training Multiple approaches to stimulating maximal muscle growth … and much more For all of the show notes, links and resources - Click HERE

Dr Felipe Damas earned his doctorate at the University of São Paulo and McMaster University. Nowadays, he's a postdoc at the Federal University of São Carlos researching exercise physiology, specifically on muscle adaptations to resistance training, focusing on mechanisms such as muscle damage, muscle protein synthesis, satellite cells, to better understand muscle hypertrophy. Contact Felipe: Facebook Personal YouTube Channel Damascience YouTube Channel In this episode, we cover: The relationship between acute muscle damage and muscle hypertrophy The time course of the recovery and super compensation process Optimal training programming … and much more TIME LIMITED OFFER: Get 15% off High Intensity Training Certifications and 60-Days FREE access to the Corporate Warrior Membership to help you grow your strength training business – Click HERE For all of the show notes, links and resources - Click HERE

Richard J. Wolff, RD, LDN (@myMEDFITNESS) has dedicated his life to helping people live well. He is an entrepreneur, writer and founder of MEDFITNESS, the company that created On Demand Strength Training ™. Richard earned a degree in nutritional science from the College of Health and Human Sciences at Northern Illinois University. He completed an internship in Medical Nutrition Therapy at Northwestern Memorial Hospital, Chicago, IL. Richard is a Registered Dietitian (RD) and Licensed Dietitian Nutritionist (LDN). He is an adjunct faculty in the graduate school at Northern Illinois University and serves on their Health and Wellness Advisory Board. Over the past 30 years, he has trained thousands of fitness professionals at major universities (University of Pennsylvania, San Francisco State University, University of California at Los Angeles) with his workshops and seminars. In recent years Richard has been a featured speaker at the nationally acclaimed Fight the Fat program in Deyersville, Iowa and the Resista

Dr. Ted Naiman (Burnfatnotsugar.com) is a board-certified Family Medicine physician who has used his extensive knowledge and understanding of diet, nutrition, and exercise to treat patients, helping them lose weight, greatly improve their health, and drastically improve – in some cases reverse – metabolic and autoimmune diseases. Having been a vegetarian and a steady-state runner, Ted’s focus is now on optimizing body composition, strength, and endurance using a high-fat, low-carbohydrate diet and high-intensity training. This is Ted's third appearance on Corporate Warrior. This is a stand alone episode, but if you fancy it, listen to Part 1 and Part 2. We cover: How to optimise body composition with the right protein to energy ratio The benefits of a high protein diet The potential downsides of the carnivore diet ... And much, much more. Grow your high intensity training business FAST – click HERE Get 10% off High Intensity Training Courses and Certifications for you and your staff – click HERE For all of

Luke Carlson is a Certified Exercise Physiologist and Kinesiologist, Cancer Exercise Specialist, and most importantly, the founder and CEO of one of the fastest growing high-intensity training businesses in world, Discover Strength. Luke is also the founder of the Resistance Exercise Conference: The Science and Application of Strength Training For Health and Human Performance. Luke joins me on podcast again to discuss how to generate more revenue in your high intensity training business. This is one of the most common questions I get via email, social, the website and within the membership. It's hands-down the most common challenge in our industry. In this episode, Luke explains the steps you need to go through to drive significantly more revenue into your high intensity training business. Throughout this podcast, Luke and I frequently refer back to his previous appearances on the Corporate Warrior Podcast. If you are serious about learning how to drive more revenue into your fitness business, I implore you t

STG Strength and Power is proudly owned and operated by Michael Petrella (Facebook). STG is regarded by many as one of the finest and best equipped private gyms in the world Michael is MEDX/HIT Certified (IART), Master HIT Certified (S.P.A.R.T.A.), Certified as a Youth Fitness Instructor (YouthFit Certified), Winner of the prestiges “Most Innovative Training Program” with the World Head of Family Sokeship Council and coach to 61 AWPC/WPC/IPA/RPS/100% Raw World Records. Michael is also the host of Rogers TV In The Gym completing 6 episodes in season 1 and 10 episodes for season 2 and has opened an expanded through 4 facilities over the past 12 years. Check out Michael's gym tour HERE We cover: A review of the advantages and disadvantages of Nautilus, MedX, X-force, Pendulum, and more Mike's favourite exercise machines and tools for optimal muscular stimulation The exercise machines and tools that shouldn't get overlooked And much more Grow your high intensity training business FAST – click HERE Get 10% off H

John Heart (@MrAHeart and Insta: @mraheart) is a renowned bodybuilder, trainer and teacher within the fitness industry. He has won the title of Mr. America and Natural Mr. Universe. His primary platforms used for training/teaching include in-gym, YouTube, and all forms of social media including Facebook. John currently trains in-gym clients in Los Angeles, California and manages his online presence through MrAmericaHeart.com. He is also the official online trainer of Mike Mentzer’s Heavy Duty Training System. John’s Athletic Achievements/Highlights: 2013-present – Worldwide: Competed as WNBF Natural Professional Bodybuilder in 4 professional events, usually placing between 2nd – 6th 2013 – Secaucus, New Jersey: Won the Light Heavy & Overall title of INBF Mr. America 2012 – Secaucus, New Jersey: Won the Light Heavy class of INBF Mr. America 2001 – Los Angeles, California: Won Tall class of ABA Natural Mr. Universe In this episode we dig into many of the questions you submitted regarding all of the nuance

Mark Strough is a High-Intensity Trainer, Serial Entrepreneur, and Life-Long Martial Artist. This is a stand alone episode, but if you want to listen to Part 1, go here. Contact Mark: Facebook Mark of Health Instagram Email – Mwstrough [@] gmail.com This was a really fun conversation where I got the opportunity to geek-out on diet, training and life hacks. We cover: Mark's journey transition from the ketogenic diet to a carnivore diet High intensity training - full body vs split routines Advanced training techniques And much more Would you like me to help you grow your strength training business? – click HERE Get 10% off High Intensity Training Courses and Certifications – click HERE

Dwayne Wimmer is the founder and trainer of Vertex Fitness Personal Training Studio located in Bryn Mawr, the heart of Philadelphia’s Main Line. With professionalism, expertise and personal attention as his hallmarks, and the utmost concern for his clients’ fitness and wellness as his vision, Dwayne fulfilled his ultimate dream in 2001 by opening his own personal training studio. His caring, patient yet guiding one-on-one approach encourages individuals to achieve their fitness goals at their own pace, all the while pushing them to their personal limits so they reach top physical condition. Contact Dwayne / Vertex Fitness: Vertex Fitness Facebook Linkedin One of the most common questions and requests I get from listeners and clients with the Corporate Warrior Membership is 'How do I get more clients?". Sales and business development is always a big challenge for all businesses and in particular, proper strength training businesses. Especially when you're competing with a myriad of health and fitness solutio

Mike Bradley (email mbradley [at] fsu [dot] edu) is the Strength and Conditioning Coach for the Florida State University Basketball Team. Bradley helped the Seminoles win the ACC Championship in 2012, play in a school record four consecutive NCAA Tournaments (2009, 2010, 2011 and 2012) and earn a No. 3 seed in the 2017 NCAA Tournament. Bradley designed and equipped the state-of-the-art weight room in the Seminoles’ Basketball Training Facility that opened in 2002. The weight room is considered to be one of the best and most complete in all of Division I sports. Prior to joining Florida State, Bradley had a very successful four-year tenure at Stanford, the Cardinal won the Sears’ Directors’ Cup as the nation’s top overall program in Division I athletics four times. Stanford played in the NCAA Tournament each of the four years Bradley worked with the men’s basketball team. In 2002, the Cardinal was 31-3 and led the nation in victories. We cover: Mike’s strength and conditioning programs What most strength and

Doug Holland is a strength training expert, accomplished power-lifter and owner of Intelligent Exercise. This is Doug's second appearance on the podcast. You can listen to Part 1 here. In this episode, we discuss how to start and grow a strength training business the Doug Holland way. Contact Doug: Doug Holland’s Intelligent Exercise: +1 318-458-1487 Email deepsquat1: [@] aol [.] com We cover: How to start a HIT business in terms of equipment selection (high vs low-budget) How to assess if an area is right for strength training services How to attract clients when you’re starting from scratch … and much more!     Want to get into the shape of your life or build a successful strength training business? – click HERE

"I don't workout for the looks, that's secondary ... I work out to expand the area under the curve ... to be functional in life."  - Ad Ligtvoet Ad Ligtvoet is a training instructor and MedX therapist for Keiser Training in Aachen, Germany. He also runs his own business, Ad Ligtvoet Training Therapy Nutrition which focuses on helping people restore metabolic health through an efficient and practical application concerning muscle training and nutrition. The exercise programme takes place at Ad's private facility and his nutrition counselling is based on the Bodymed system. As a young adult, Ad trained for 2-hours per day, 7-days a week. He now trains for ~15-minutes once every 5/6 days and at 53, looks incredible. Email Ad Ligtvoet to info [at] ligtvoet-training.nl We cover: Ad's journey from butcher to high-intensity trainer How to cultivate better eating and drinking habits How to think about training and diet over the long term … and much more! This episode is brought to you by Hituni.com, providers of t

Borge Fagerli is a health and performance mentor and coach. Borge is behind the Norwegian training system, Release Your Potential, the nutritional model The BioRhythm Diet, based on recent understandings of circadian rhythms, and Myo-reps – a highly effective and efficient training method. Connect with Borge: Website Facebook Twitter We cover: The How, Why and When of Myo-Reps How to individualise training, nutrition and lifestyle for optimal health and appearance Borge's carnivore diet experiment and current diet … and much more! This episode is brought to you by Hituni.com, providers of the best online courses in high intensity training that come highly recommended by Dr. Doug McGuff, Dr James Fisher and Luke Carlson. Course contributors include world-class exercise experts like Drew Baye, Ellington Darden and Skyler Tanner. If you want to become an excellent HIT Personal Trainer, create a great team of trainers, build a successful strength training business or just significantly improve your knowledg

Ari Meisel is a best-selling author, productivity expert, CEO, real estate developer, and green building consultant. Several years ago, Ari encountered and ultimately overcame severe personal roadblocks and that journey transformed his life. Ari's discoveries about personal and professional productivity have improved the lives of thousands of individuals and businesses. His proprietary process, the Less Doing System, is the foundation of his company, Less Doing, which offers individuals and enterprises road-tested methods to optimize, automate, and outsource everything. LessDoing.com provides membership services, masterminds, events, courses and business consulting to help entrepreneurs increase productivity. They help entrepreneurs who have opportunity in excess of what their infrastructure will support by setting up systems and processes that empower a team. They show business owners how to make themselves more replaceable, by optimizing, automating and outsourcing everything in their lives, their business

On the 9th and 10th March 2018, I attended the Resistance Exercise Conference in Minneapolis, Minnesota, US. I had one of the best weekends of my life. I had the opportunity to meet some of my personal heroes, podcast guests and listeners, learn from amazing minds and network with a great strength training community. I came away from the event feeling incredibly inspired and connected to a great group of individuals passionate about strength training and motivated to make the world a healthier place. If you are passionate about high intensity training, becoming a great personal trainer or want to start and/or grow your strength training business, this is the place to be. I will be looking to attend every single year. In this episode, I provide four short (~15-30min) interviews with some of the speakers at the conference. You will be hearing from Arthur Jones's former right hand man, Jim Flanagan (see Part 1 and Part 2), motivation scientist & author, Michelle Segar (No Sweat: How the Simple Science of M

Jim Flanagan is one of the most knowledgable and effective strength trainers in the world, and served alongside Arthur Jones during the Nautilus and MedX founding era for 36 years. In 2017, Jim Flanagan was inducted into the National Fitness Hall of Fame. In this podcast episode, Jim Flanagan joins me for a Part 2. This was even better than the first episode and Jim and I cover a lot of interesting topics within high intensity training, body building, and the fitness business. Contact Jim: Email - jjflanagan [@] centurylink.net The Real HIT Experience Official Website The Real HIT Experience on Facebook Jim Flanagan’s Resistance Solutions, Inc. on Linkedin Jim Flanagan on Linkedin Jim Flanagan at the National Fitness Hall of Fame Museum & Institute We cover: The exercise machine industry and the challenges exercise machine manufacturers face today The history of Arthur Jones Casey Viator and The Colorado Experiment Freak athletes Jim's personal workout What to focus on when starting a strength tr

Danny Lennon is the founder of Sigma Nutrition, a provider of high-quality, evidence-based information and coaching on nutrition, performance & exercise. He's also the host and founder of Sigma Nutrition Radio, which has become one of the most popular science-based podcasts on nutrition and exercise. With the constant innovation in voice technology such as Amazon's Alexa and Google Home, the market for voice content continues to grow. A podcast can be an excellent way to educate your audience and grow your business. Podcasts can be used to provide valuable content to your growing niche audience and promote products and services to drive more sales. Owen Dockham and I talked about how he and other fitness business owners could use a podcast to address frequently asked questions about high-intensity training. Existing clients can then share this content with friends and this can bring referrals to your business. Regardless if you have a fitness business, online shop, online coaching, or starting a podcast

In this episode, I am interviewed by Bill Choi of the Anchors of Health Podcast. Bill is a great host and his podcast is 5-stars with 100+ reviews! This is a really fun conversation and a comprehensive introduction to high intensity training. This is an ideal episode for you if you're a beginner to HIT or looking to brush up on your HIT fundamentals. In this episode, we cover: How HIT can save you tons of time in the gym Examples of HIT using machines, bodyweight and free weights Repetition speed How to measure TUL (time-under-load) and total workout time How to determine the correct weight to use for each exercise Best practices for warming up How to train safely How to improve your cardiovascular system … and much more This episode is brought to you by Hituni.com, providers of the best online courses in high intensity training that come highly recommended by Dr. Doug McGuff, Dr James Fisher and Luke Carlson. Course contributors include world-class exercise experts like Drew Baye, Ellington Darden and Sk