Studio Sherpas Podcast

392. Sales Strategies for Creative Entrepreneurs with Michael Janda

Informações:

Synopsis

In this episode of the podcast, Ryan sits down with Michael Janda, a renowned mentor for creative entrepreneurs, to explore the journey of building and scaling a successful creative agency. Michael shares his experiences from starting as a basement freelancer to growing his agency, which eventually attracted high-profile clients like Disney and Google. He discusses the importance of niching, the value of creating ongoing residual income, and the strategies that helped him sell his business and transition into his current role as a consultant and educator. Throughout the conversation, Michael provides practical advice on sales, client relationships, and staying competitive in a rapidly evolving industry. He emphasizes the need for creative professionals to move beyond their comfort zones, actively seek out networking opportunities, and continuously add value to their clients' businesses. By highlighting the significance of strategic thinking and long-term planning, Michael offers a blueprint for creative entre